What has been one of the most transformative experiences in your multifaceted career, spanning from aviation to education and corporate training, and how has it shaped your professional philosophy?
One of the most transformative moments in my career was the decision to leave a lucrative role in aviation. Despite its appeal, I realized it wasn’t my true calling. My passion lies in human connection and helping others through their personal challenges. This revelation led me to pursue life coaching and Neuro-Linguistic Programming (NLP), where I discovered my true passion and purpose—empowering individuals, particularly young people, to overcome trauma and self-limiting beliefs.
Can you elaborate on the process of integrating Neuro-Linguistic Programming (NLP) into your corporate training programs and the impact it has had on your trainees?
In corporate settings, I use NLP techniques like reframing negative thoughts, anchoring positive emotions, and building rapport to boost leadership, teamwork, and problem-solving. For instance, reframing challenges as growth opportunities helps individuals adopt a solution-oriented mindset, enhancing both productivity and resilience to stress. Each program is curated to address the specific needs of the organization, ensuring a meaningful and impactful experience.
How has your expertise in life coaching complemented your corporate training efforts, and can you provide a specific example of a successful outcome from this integration?
As an NLP practitioner and life coach, I help reshape how individuals perceive experiences, communicate, and behave. By understanding the connection between mind, language, and behavior, I guide them in overcoming self-limiting beliefs, improving communication, and enhancing emotional intelligence.
One notable success story involved addressing low employee engagement at a company. By embracing a “People Over Process” philosophy and creating a safe, non-judgmental space for employees, we focused on personal growth and improving team dynamics. This approach led to a significant boost in productivity, increasing from 30% to 65%.
Training Over 2,500 Employees at Dubai Mall Emaar: A Remarkable Achievement
Part 1: What strategies and methodologies did you employ to manage and execute such a large-scale training program effectively?
Executing a training program for over 2,500 employees at Dubai Mall Emaar within just eight weeks was no small feat. We began by understanding Emaar’s organizational culture, values, and the diverse backgrounds of their employees. Sessions were crafted to be interactive, value-driven, and engaging, blending meaningful content with a positive atmosphere. The collaborative effort created a dynamic learning environment, enhancing the program’s success and impact. More insights from this journey will soon be shared on our social media.
Part 2: How has this accomplishment influenced the growth and evolution of your business recently?
This experience has profoundly influenced our business growth, enhancing our reputation and reaffirming our commitment to delivering excellence. It has enriched our expertise, expanded our reach, and inspired us to pursue even greater opportunities.
How do you approach engaging and motivating diverse groups of employees in your training sessions, and can you share an example of a particularly successful engagement?
Engaging diverse groups involves a thoughtful, personalized approach that acknowledges unique backgrounds. During our project with Emaar, I trained a global team of over 100 nationalities. By incorporating interactive elements and tailoring the content, we created an inclusive and relevant training environment.
Can you recount an experience where you had to confront and overcome a significant personal fear or challenge in your career, and what did you learn from that experience?
The sheer scale and deadlines of the Emaar project posed significant challenges. On the eve of the program, I doubted my capacity to manage such a massive undertaking. However, drawing on my NLP training, I channeled my energy into confidence, overcoming my fears. This experience underscored the importance of resilience and self-belief.
Embracing the Roles of CEO, Trainer, and Life Coach
Balancing these roles while managing a family requires effective stress management. I practice mindfulness, yoga, and task prioritization to maintain productivity and mental health. Regular reflection helps align my goals, and sharing vulnerabilities with loved ones keeps me grounded.
What legacy do you hope to leave behind?
At Auracious Global, we aim to make a real impact on individuals’ lives by providing authentic tools for emotional resilience, joy, and confidence. This aligns with my vision of empowering others to navigate challenges and live meaningfully.
Who have been the key mentors or influencers in your life?
Key mentors like my mother, Dr. Rafeeq Masoodi, Sarat Christopher Singh, Sumit Manav, and Robert Simic have shaped my journey with their guidance and inspiration. Their teachings on resilience, emotional intelligence, and personal growth continue to influence my work and philosophy.
What advice would you offer to fresh graduates or newcomers starting their careers?
“Striving for academic and career excellence extends beyond mere destinations; it’s a perpetual journey fueled by passion, persistence, and an unyielding thirst for knowledge.” – Nowsheen Yaqoob
Focus on emotional intelligence, embrace change, and commit to continual learning to navigate challenges effectively and stay relevant in your field.
What led you to start Auracious, and how does it align with your career vision?
Auracious Global was born from my desire to help people transform from the inside out. Witnessing the mental health challenges during the pandemic and drawing from my personal experiences, I founded Auracious to provide tools for mindset training and emotional resilience, empowering individuals to thrive personally and professionally.