[ad_1]
On the occasion of two weeks of peace at Expo 2020 Dubai, UAE, the President of Normandy Hervé Morin (Northern france), visited the United Arab Emirates from November 23 to 25, 2021. Together with a large delegation of 14 companies, it was marked as Living Heritage Companies (EPV). This is the French government’s The highest recognition mark of the distinction. How about in France.
The purpose of this mission is to promote the Normandy region and its companies, its excellence in technology, luxury goods, textiles and education. For example, the Normandy School of Management is preparing to open a branch in Dubai by September 2022.
The delegation also participated in a conference with the theme of “Normandy Peace”, and then witnessed by the French Ambassador to the UAE, HE, held a social event on the terrace of the French Pavilion at Expo 2020. Xavier Chatel and the UAE business community.
“I am very happy to see the smiles on the faces of the business leaders we brought to Dubai this week. The contacts have been made and the appointments have been noticed, especially in the spring of Normandy. For some first-time exporters, this has been taken Steps. The UAE investors we met also understood that Normandy is more than just a cow under the apple tree in front of half-timbered houses. Normandy is also the future! »; Normandy Region Chairman Hervé Morin commented.
A delegation of 14 companies*, most of whom are EPV label holders.
* Tricots St James, Mapache, Filt 1860, Socotex, Isigny Sainte Mère and Les Caramels d’Isigny, Biscuiterie de l’Abbaye, Maison Berger, La Ferme des Peupliers, La Malle Bernard, Romain Brifault, KNCO, Aurys Industries, ETS Thierry And Moville 1830.
Normandy has 60 companies labeled as “Living Heritage Companies” (EPV), which proves the richness of the region’s industrial and handicraft knowledge in a wide range of fields from agri-food to textiles, including the renovation of old buildings and foundries. The advantage of ARSEN (Normandy Technical Excellence Association) lies in the joint development of start-ups by recognized companies in the spirit of cross-fertilization combining tradition and innovation.
Set up a School of Management campus in Dubai
On Wednesday, November 24th, EM Normandie President Hervé Morin, Jean-Louis Grégoire and EMN Director General Elian Pilvin introduced the school’s project to establish a Normandy management campus in Dubai in the French Pavilion, Dubai Knowledge Park, Tecom Group, French Embassy and France Representatives of the Institute in the United Arab Emirates attended the meeting.
EMN’s new campus in Dubai will cost 2.5 million euros to build and will open in Dubai Knowledge Park in September 2022. It will be able to accommodate 200 students in a 1500 square meter building.
Normandy Network Night
The event was held on November 24 to highlight the economic vitality of the Normandy region and promote the Norman company in the delegation in front of the audience of UAE companies and economic networks. Normandy Night is an opportunity for Norman to have many exchanges with its business contacts, customers or potential customers in the prestigious environment of the French Pavilion.
Introduction to the Normandy Peace Initiative.
On Thursday, November 25th, François-Xavier Priollaud, Vice President of International Relations of the Normandy Region, presented to foundations, non-governmental organizations, think tanks and foreign pavilions at the 2020 World Expo. The representative introduced the Normandy Peace Initiative. Historically, the Normandy region launched the Normandy Peace Initiative in 2017. It firmly believes that everyone can act with countries and international organizations to develop lasting peace in the world. Normandy for Peace combines initiatives for the public and young people with high-level events dedicated to experts in international relations, aiming to resume dialogue in some of the world’s most unstable regions.
New business partnership between UAE companies and Normandy companies
The international arena is usually very active, with about 4,000 Normandy companies exporting. The pandemic has led to a decline in global economic activity, which naturally leads to a slowdown in international trade, but the decline in Normandy’s foreign trade is smaller than the national level.
Investors choose Normandy
Normandy has a strong international reputation, especially for its quality of life, tourism and art of life products, as well as its leading industrial position in the strategic sectors of the French economy (energy, transportation and aviation, health, transportation, etc.). The challenge of the attractiveness of the region It is to communicate with innovative companies and major economic participants to attract major investment projects that are currently accompanied by economic transformation.
This is why the United Arab Emirates has clear potential for future projects in the renewable energy sector (replacement of hydrocarbons) in Normandy. In fact, Normandy benefits from an efficient ecosystem that is unique in France in terms of wind and hydrogen, two renewable energies.
Just a reminder: In 2020, Normandy has experienced a tremendous dynamism of foreign direct investment (FDI), which proves that international investors have increasingly confidence in Normandy. Since 2016, the number of foreign companies established in the region has steadily increased (+23%). As a result, the number of jobs related to FDI has increased significantly compared to 2019 (+41%), while at the national level, the number of jobs has decreased over the same period (- 13%).
[ad_2]
Source link