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Nasma Luxury Stays, owned by Al Tamimi Investments, has seen a significant uptick in interest in short-term and vacation rentals in Dubai, especially during the 2022 World Cup in Qatar.
This is driven by several ongoing trends affecting the short-term rental and hospitality market in the UAE.
The impact of Expo 2020 Dubai will continue to have a positive impact on all markets in the UAE, while the 2022 FIFA World Cup in Qatar is expected to lead to excess demand in the UAE’s main transport hubs, according to Colliers International’s forecast for Mena Hotels 2022 Dubai and Abu zabi.
In the post-pandemic era, a large number of local and international organizations have incorporated work-from-home/remote work policies into their day-to-day operations, giving individuals the opportunity to live and work in different cities and countries.
Leading the way in remote work with high-speed Wi-Fi, comfortable work spaces including desks and ergonomic chairs, Nasma Luxury Stays provides an elevated work/play environment for the modern global citizen.
Growing demand for short-term and vacation rentals compared to the “standard” of traditional one-bedroom hotel accommodation is driven by an increased need for a more flexible and “everyday life” lifestyle. Nasma Luxury Stays offers luxurious ‘homes away from home’ in some of the best locations in the UAE, including properties suitable for extended families, fully equipped kitchens and more, including beachfront Palm Island villas and modern Yas Island apartments.
Dani Tabbara, Chief Operating Officer of Al Tamimi Investment, said: “After enjoying its best year so far in 2021 and recording a 50% increase in sales in the first quarter of 2022 compared to last year, Nasma Luxury Stays continues its strong growth trajectory. This is the result of positive market demand, but also more and more owners are choosing to trust Nasma Luxury Stays to manage and lease their properties.
“The exceptional and personal service we offer our partners, and the high returns on their real estate investments are key factors in our success. We will add more properties in Dubai and add to our newly established Abu Dhabi portfolio , continuing our expansion strategy in the UAE.”
Demand for accommodation, driven by unpredictable travel restrictions, also continues to have a positive impact on the UAE’s hotel market. In a recent Zawya report on the 4-day Eid al-Fitr holiday in the UAE, dnata Travel revealed that 25% of its total holiday travel bookings were for accommodation holidays, with increased demand for new hotel services.
Most of Nasma Luxury Stays’ units offer discerning individuals a growing portfolio of niche products, booked for short and medium term stays, a major component of its business.
“Nasma Luxury Stays is unique for a number of reasons, we are proud of our carefully curated accommodation properties in prime locations around the city, with stunning views and full facilities (pool, Jacuzzi, beachfront properties, bathroom facilities, etc.), and A comfortable stay is guaranteed by experienced professionals and concierge service,” adds Dani Tabbara.
Operating under a Department of Tourism and Commercial Marketing (DTCM) license, Nasma Luxury Stays provides a safe and seamless experience for owners who wish to list. – arab trade news agency
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