Hollywood Park Announces Immersive LED Entertainment

three years ago, hollywood parkthe stadium and mixed-use project in Inglewood, Calif., has announced its first tenants: a beer bar, gym and movie theater.

Things are moving, new tenant Cosm will add a giant LED dome display Experimental and “immersive” mediaaccording to the press release.

“As part of the Hollywood Park retail district, the venue will showcase a 26.6-meter [or just over 87-foot] Diameter LED domes in a 65,000-square-foot facility that can accommodate up to 1,700 guests,” the press release said. “The venue’s programming will include live sports and entertainment, experiential events and content, immersive art, music, and more . “

According to Cosm, Technology capable of 8K visual resolution This can “blur the line between ‘real’ and ‘rendered’ with real-time rendered content in live streams and virtual environments.”

This won’t be the company’s first installation. It has also created other projects, such as a project at the University of Utah, immersive information on the 2020 Olympics via NBC, and a mini-series in Tokyo. But it will be a dedicated permanent facility.

This concept, while new in some senses, is similar to various other Uses of digital displays.

This New Renovation in Times Square In New York City will include a 12-story branded visitor center. The public space will include five viewing areas where “animals will roam and play in their natural habitat, with digital signage and buildings in Times Square in the background.”

“Augmented reality is the future of entertainment, retail, advertising and the wider built environment,” Jamestown President Michael Phillips said in prepared remarks. “Concrete Jungle will extend and standardize augmented reality experiences as a tool to enhance public engagement. These technologies can be leveraged beyond entertainment to improve wayfinding, public safety, and health and wellness.”

“The first phase of the Hollywood Park retail district will total 500,000 square feet, with 320,000 square feet scheduled to open in spring 2023,” the release said. “Hollywood Park will be a city within a city, with a recreational outdoor park as the social hub. When complete, Hollywood Park will include up to 5 million square feet of creative office space, up to 890,000 square feet of exceptional retail, a 300-room hotel and Up to 2,500 exquisite new homes. Extensive outdoor areas will border a 6-acre man-made lake, while staggered by 25 acres of tree-lined parks and open spaces.”