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Whether you’re on vacation, running errands, or working up a sweat at the gym…
When we work remotely, our home office uniforms repeatedly become the same set of t-shirts and leggings. While we may be back in the world by now, we’re making our everyday wardrobe an ode to pandemic dressing.
Step forward to Dubai’s wonderful collection of athleisure brands: bold colours, soft fabrics and sustainable production, these homegrown brands are a casual place to run errands, travel or work out.
fitness clothing company
Gym Clothing Co is a UAE based brand of premium sportswear for both men and women. Menswear focuses more on a sporty than casual aesthetic and includes easy-to-wear workout tops, tank tops, hoodies and shorts in shades of black, navy and grey. Women’s leggings and sports bra sets can be mixed and matched with summer orange, navy white and black for a stylish active look, while casual joggers and casual bras are ideal for lazy days at home.
real nude
Designed by women for women, Truenude is the latest addition to an impressive line of athleisure brands in the UAE. The collection brings LA-cool into a two-piece collection that includes interchangeable tops, bras and sweaters as well as leggings and shorts, all in classic neutral shades. Performance fabrics are both comfortable and functional, all designed to be an essential core staple in any cool girl’s wardrobe.
donation campaign
One of Dubai’s biggest homegrown success stories in this space is the giving campaign. Launched in April 2020, The Giving Movement is not only committed to creating eco-friendly athleisure, but also giving back, donating AED 15 to charity for every item sold. Designed for women, men and even kids, the collection offers t-shirts, hoodies, sweatshirts, joggers, jackets and more in a variety of colors. Fabrics are 100% sustainable, everything is sourced locally in the UAE, and affordable pieces start from AED 199. UAE residents are rewarded with same-day delivery throughout the emirate.
Glossy Lounge
Another new brand that has already attracted a large local following is sustainable loungewear brand Glossy Lounge. We love their colorful, super-soft two-piece suits, and they’re just as good for a day at the gym and binge-watching Netflix. Starting at AED 149, the inaugural collection of track pants, shorts, tops and hoodies is earth-inspired to bring people together. Glossy Lounge is the brainchild of Natasha Zaki, the beauty entrepreneur behind Glossy Makeup, and all pieces are designed and made in the UAE using eco-friendly fabrics and upcycled materials.
6-man tribe
The Tribe of 6 is a new addition to the urban athleisure scene, creating stylish and comfortable clothing. Sustainability, inclusivity and community are at the core of the brand’s DNA, with unisex styles available in a variety of sizes, with prices starting from AED 199 for T-shirts, track shorts and pants, hoodies and jackets. Pieces can be paired in the same color for a cool look, or mixed and matched to create your own personal style. Created in GCC, the 6 tribes are consciously made in the UAE using recycled, recycled or organic ethically sourced fabrics. You can buy the brand for a limited time at Footlocker Mall and Namshi in the UAE.
fashion
Dubai-born L’Couture was founded by resident Lindsay Doran, who identified a gap in the market for high-quality athleisure for every body type and size. Bringing fashion into fitness, the classic L’Couture sweatpants and leggings set can be paired with sports bras in neutral and signature colors, but they also have seasonal collections, including their new spring brights collection Revive. All collections are designed in-house, with women’s and kids’ collections, and free next-day shipping. Pieces start from Dhs145.
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