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TonsHThe art of NFT…
By now, you must have heard of NFT, but for the sake of simplicity, we can describe NFT as a digital code that makes something unique. It is on the blockchain, meaning that the code cannot be changed or forged, so it is changing the way in which creative products change hands.
Musicians and artists can now protect their copyrights and earn income by selling their works, because NFTs and collectors are crazy to own these new digital assets.
But how do you get into it? Enter the MORROW collective.
They are a new platform based in the UAE, working with artists and galleries to transform traditional works of art into NFT. Once these digital art works are created, the MORROW team will have a huge, very cool virtual reality gallery where they will display these works in curated exhibitions so that it looks and feels like you are standing in real life The art museum (well, almost).
The software used by the gallery is game software, and the technical term for its online location is “metajie”.
For those who like to play games, this doesn’t sound strange, but for others, let’s explain. Metaverse is a universe of interconnected virtual worlds in which you can move around as an avatar and interact with other avatars around the world.
So, when you walk into the art gallery, you may see people from all over the world in the same space.
The cool thing about the MORROW gallery is that each artwork has text explaining the story behind it, and then, if you want to learn more or even buy the artwork, you have to click a button.
MORROW launched its first exhibition, Genesis, in May.
This month, some of the works from the exhibition will be exhibited at the new gallery Firetti Contemporary on Alsecal Street. The exhibition will cooperate with Techgnosis to display NFT and real art works side by side on the screen. This is the intersection of the digital world and the physical world, which makes it truly unique.
Check it out for yourself here: morrow-collective.com
NFT/IRL Featured
Jacques Vatabedian: The Human Model
This series of paintings shows the faceless and marchers who are trapped in the system, blindly obey orders, and lose their integrity.
Kadara Enyeasi: Annihilation/The Dream of Yayoi Kusama
This work was influenced by the Japanese artist Yayoi Kusama, who used dots to explore and obliterate.
Fatiha Zemmouri: Breathing
Fatiha Zemmouri carved with light and shadow. The interaction of darkness and light is a metaphor for the complexity of life and the thinking about unity.
NFT / IRL, Firetti Contemporary Gallery, Unit 29, Al Quoz, Alserkal Avenue, Dubai. Saturday to Thursday from 11 am to 7 pm (until September 15). Phone: (0)45462276.
Picture: Provided
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