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Big venues, big events: International sporting leaders head to Abu Dhabi in March

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Industry leaders will gather to discuss ‘Mission 2030: Leading the Future of Sport’, looking at how sport can contribute, drawing inspiration from the Abu Dhabi Government’s long-term plan for economic transformation in the emirate.

To engage in dialogue with the elite of the global sports industry, leaders will draw upon four core subject areas:

Big venue, big event: Develop best-in-class physical products that remain engaging in the digital world and create sports landmarks.

For fans: Interact with their favorite sports in a deeper way and apply gamification to increase fan engagement with games.

Invention, innovation and investment: Navigate the transition from Web2 to Web3 and how technology can be used to remove barriers to entry.

From global to grassroots: Unlock regions and break down boundaries to bring your sport to every community while refining the pipeline from engagement to elite.

The Leading Sports Business Summit returns to the region for its fifth year, bringing together leagues, teams, broadcasters, brands, agencies and other professional service providers in the Middle East. International attendees will join the GCC, offering opportunities to network, forge new relationships and foster existing ones.

Major global sports industries will present the next big trends and best practices, with local GCC speakers sharing insights on how the region is developing and where long-term opportunities lie.

Leaders will host the event at the state-of-the-art Yas Marina Circuit, providing attendees with an unforgettable experience and allowing them to experience the incredible sports facilities that the UAE capital has to offer.

Aref Hamad Al Awani, Secretary General of Abu Dhabi Sports Council, said: “We welcome all international sports leaders to speak at the Abu Dhabi Leaders Sports Business Summit to discuss the development of the global sports community.

“The summit provided a platform for the owners of these sports partners to present their best ideas. Given the many international sporting events in Abu Dhabi, the capital has become a destination of choice on the global sports map. This summit reflects reality Important links and partnerships between the executive leaders of international sport bodies and federations continue to generate outstanding global output.”

Commenting on the 2023 event, Leaders Managing Director Laura McQueen said: “We are delighted to be returning to Abu Dhabi for the fifth edition of the Abu Dhabi Leaders Sports Business Summit in partnership with our long-standing partner, Abu Dhabi Sports Council. During the Summit, we will hear from global sports industry luminaries on how to navigate the future of sport.”

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