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Brand Dubai, the creative arm of the Dubai Media Office (GDMO), has launched a new interactive #DubaiDestinations picnic and camping guide to exploring the city’s beautiful outdoors.
The Ultimate Picnic and Camping Guide lists a range of outdoor destinations and locations in Dubai, offering tips on grilling, camping and making the most of the beautiful winter weather, Emirates News Agency WAM reported.
It includes a checklist of the basic items and equipment to bring when camping alone.
The guide features online places to buy or rent camping gear and picnic kits, as well as a list of the best local businesses in Dubai that offer ready-to-use picnic and camping catering kits.
Camping destinations in the guide include Hatta, the Dubai Desert Reserve, and deserts dotted around the city such as Al Qudra, Al Awir, Al Ruwayaah and Half Desert Road.
The guide’s picnic spots include beach and pond parks, lakes, natural havens, scenic rest areas, hilltop picnic spots, and beach and desert locations.
The public and private destinations listed in the guide represent Dubai’s rich and varied outdoor activities, defining its unique destination experience and making it the best city to live in.
Areas featured in the guide include Dubai Creek Park, Al Barari Nature Escape, Wadi Hatta Park, Al Marmoom Lake, Safa Park, Leem Rest Area, Jumeirah Beach, Al Khazzan Park and many more.
The guide also lists companies that organize picnics. Plus, it lists businesses that help set up camping tents, campervans, and even outdoor movie theaters for groups of all sizes and budgets.
Fatma Al Mulla, Head of Urban Branding at Brand Dubai, said: “Our interactive winter guide ‘Dubai: The Ultimate Picnic and Camping Guide’ was launched as part of the latest #DubaiDestinations campaign, allowing residents and tourists alike to discover the city’s picturesque landscapes Outdoor destinations including landscaped gardens, lakes, seaside destinations with cafes, and hilltop camping and picnic spots to suit every taste.Our guide covers all aspects of camping and picnicking in Dubai, including locations, settings offered Supporting companies, digital platforms to buy or rent camping and picnic gear, and local Dubai businesses offering catering kits.
“This is truly the ultimate guide for those interested in exploring the great outdoors, including desert campsites, beach campsites, hiking trails, parks, and gardens that offer a variety of activities. Our guides are designed to help all ages Families and people exploring the city and making the most of the great outdoors. The latest guidelines allow residents and visitors to make the most of this amazing season.”
The guide is part of the latest phase of Dubai Media Council’s #DubaiDestinations winter campaign, which returns this year to showcase the sights and experiences that make Dubai the world’s premier destination for the cooler months of the year.
The collaborative campaign, implemented by GDMO’s creative arm, Brand Dubai, highlights a variety of activities and experiences that people can enjoy in the beautiful winter weather.
This season, Dubai offers residents and visitors alike awe-inspiring adventure, entertainment, food, arts, culture, sports and fitness experiences.
The campaign told the story of Dubai’s rise as one of the world’s best winter destinations and showcased engaging content from a variety of stakeholders.
The latest campaign of the #DubaiDestinations initiative runs until February 2023, encouraging residents and visitors to explore Dubai’s diverse range of leisure, dining, adventure and family-friendly activities that make the city a unique winter destination.
The #DubaiDestinations campaign is being rolled out across digital, broadcast, print and out-of-home media to ensure it reaches a broad local and international audience. Brand Dubai is working with various stakeholders and the creative media community on the #DubaiDestinations campaign. An interactive guide is available in English and Arabic.
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