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exclusive: jimmy fallon is a ratings royalty NBC.
Fallon’s competition show has done well in primetime and late night in the first quarter that’s my jam also tonight show.
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tonight show Ranked No. 1 in the ad-friendly 18-49 age group for eight consecutive weeks from January 23 to March 13.
The highest-rated episode of the quarter was the Jan. 26 episode starring Michael B. Jordan with a 0.26 rating.
Meanwhile, Season 2 of the Fallon variety show that’s my jam Also hit a high note.after a strong start Premiere on March 7Average total viewership for the season continued its trend of being 15% higher than the first season.
that’s my jam is an hour-long musical and comedy variety game show inspired by popular music tonight show game. Each episode features two teams of two celebrities competing for the charity of their choice in a series of music, dance and trivia-based games and musical performances.
The first four episodes now have an average demo rating of 0.6 and Live+3 views from 3.5 million viewers. The March 28 episode earned a demo rating of 0.57 — the highest rating the show has had since its November 2021 premiere.
Compared to the network’s first hour in the first quarter of 2023, the show boosted NBC’s Tuesday 10 p.m.
Both shows are also doing well on social media. Since January 1st, tonight show Gained over 1.7 billion views and 163 million engagements on TikTok, Instagram, YouTube, Facebook and Twitter. The series is the most viewed late-night show on TikTok, YouTube, Facebook and Twitter.
As for That’s my jam, The season garnered 153 million views and 11.5 million interactions across TikTok, Instagram, Facebook, YouTube and Twitter. According to NBCU, the average number of views per episode increased by nearly 70% this season, while the average engagement per episode increased by 88%.
Starting April 17th, that’s my jam Moving to every Monday at 10pm, the first episode of the new time slot will feature Simu Liu and Halle Bailey vs. Chloe Bailey and Adam Lambert.
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