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Groundbreaking FIVE Hotels and Resorts has formed a partnership with the iconic Warner Music Group to drive the future of disruptive luxury label FIVE Music, in a move that could send ripples through the music industry.
This new joint venture will not only leverage Warner Music Group’s worldwide network of chart-topping talent, but will further bring FIVE’s visionary, music-driven events and tasteful productions to the forefront of the international music scene.
Regularly attracting top artistic talent from around the world, FIVE is ideally positioned to understand up-and-coming client tastes and musical trends. Fast becoming the coveted luxury leisure destination for travelers and adventure seekers, FIVE combines the Dubai brand’s enduring musical tastes with its extraordinary, award-winning luxury resorts, culinary hotspots and vibrant party scene.
music at its core
An expanding hotel group that includes FIVE Palm Jumeirah, FIVE Jumeirah Village, FIVE Zurich and FIVE LUXE (to be launched in Q4 2023), FIVE’s Music Vertical fits like a glove into FIVE’s overall entertainment ecosystem, where Music In its most important position the nucleus. The brand is ready to sign world-renowned talent and offer guests an exclusive destination for “next-level” multi-sensory immersive entertainment offerings centered around “five-star” music.
To kick off the festivities, FIVE Music will join Warner Music Central Europe, Dabruck Creative(DC) and FIVE Music’s exclusive music publishing partner Warner Chappell Music at Jumeirah, Dubai from 28 April 2023 to 14 May 2023 Five Palms collaborates with ace artists such as Robin Schulz, Space Motion, Franky Wah and Alle Farben, as well as renowned authors such as KIDDO, Bully Songs, Gez O’Connell (to name a few) to create the “sound” FIVE’ for the global stage A new generation of fans.
Now, in partnership with Warner Music Group, FIVE continues to up the musical ante – even committing to a state-of-the-art FIVE Music Studio on Dubai’s famed Palm Jumeirah – offering producers, musicians and writers from around the world a Venues globe can collaborate to make their musical dreams a reality.
live performance
Fabian Drebes and Doreen Schimk, Warner Music Central Europe Co-Presidents, elaborate: “We are delighted to be partnering with FIVE Music and to be able to offer our artists and writers a fantastic and exciting venue to perform, create and produce music. Via FIVE Music , Dabruck Creative (DC) and Warner Chappell Music, we will surely form an alliance that will have a real impact on the international music scene.”
Stefan Dabruck of Dabruck Creative continues: “I am very excited to be working on this exciting project with my partners FIVE and Warner Music. I think we have created something very special together. We cannot wait to welcome the world’s top songwriters , producers and artists – I’m sure we’ll be hearing some smash ‘Made in Dubai’ soon!”
Commenting on the new venture, Aloki Batra, CEO of FIVE Hospitality, said: “The ethos of FIVE revolves around a premier entertainment-driven destination and our unique ‘Vibe at FIVE’ attracts music lovers from around the globe. In extending our signature The alliance with global music giant Warner Music Group makes perfect sense for the brand FIVE Music.”
Kabir Mulchandani, Chairman and Founder of FIVE, concluded: “From the beach to the rooftops, music certainly runs through FIVE’s DNA, so we can’t wait to continue growing this division of our growing portfolio in partnership with such a long-standing and beloved respected producer of music hits.” — trade arab news agency
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