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Leading UAE travel agency launches ‘Holiday Factory Premium’ at ATM 2023 in Dubai – News

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Introducing Holiday Factory Premium – the game-changing brand for premium all-inclusive holidays in the UAE


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published: Wednesday, May 3, 2023 at 9:51 am

The UAE’s leading and award-winning tour operator, Holiday Factory, has announced the launch of its new brand ‘Holiday Factory Premium’ at the highly anticipated Arabian Travel Market 2023 at the Dubai World Trade Centre.

“The UAE market has a unique demographic structure with an expat population growing exponentially. The region has experienced rapid economic growth, increasing residents’ disposable income. This in turn has created a surge in demand for premium holidays,” – says Holiday Namrata Bhatia, Factory Marketing Director.

“Research on the UAE market shows that 1/3 of the population Are looking for a quality holiday but can’t get an all-inclusive package at the right price”, says General Manager Sandra Daemmrich.

After delivering successful holiday packages to the UAE middle class at unbeatable prices, Holiday Factory is now poised to reshape the ‘premium’ outbound travel industry, with a selection of popular and up-and-coming travelers from Switzerland, Italy, the Maldives, the Northern Lights in Scandinavia and more. development destination. Igloo experience and more.

Holiday packages include direct flights on all local airlines including Emirates, Etihad, flydubai, as well as leading international airlines, as well as premium hotels, transfers, insurance and carefully curated daily expert guides – making UAE residents truly The premium way to experience a destination! Clients can choose to travel with a group of like-minded travelers for a more affordable option, or opt for a private tour for the ultimate exclusive experience.

“Nearly 73% of senior holidaymakers living in the UAE are looking for an all-inclusive holiday package, 95% of which end up booking themselves. This is a long and tedious process that requires constant research and creating your own itinerary, which ends up being expensive ,” says Ekaterina Malikova, product manager for Holiday Factory Premium.

“As travel experts, we curate unrivaled luxury holiday experiences at cost-effective prices,” Malikova added.

The importance of online shopping has grown tremendously in recent years and Holiday Factory Premium recognizes that customers crave a seamless and simple booking experience. The one-stop online booking platform allows customers to book their dream vacation in minutes.

With a successful track record of revolutionizing the market with affordable holiday packages in 2011, there is no doubt that Holiday Factory Premium will once again make history and change the game.

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