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Photos are for illustrative purposes.
Inayat-ur-Rahman, business editor
Chery, one of China’s best car brands, is reportedly in talks with several leading auto groups and plans to enter the UAE market with all new models.
As the number one exporter of passenger vehicles in China for 19 consecutive years, Chery is accelerating the comprehensive upgrade of its products and launching the PRO series globally. As an important member of this series, many new models such as Tiggo 8 Pro Max and Tiggo 7 Pro Max are about to enter the UAE market.
In the past two years, Chery’s new Pro series has been launched in Eastern Europe, Chile, Brazil, Saudi Arabia and other global markets, and has been widely welcomed by consumers around the world, setting off Chery’s “fashion” and “technology” craze around the world. The global launch of the new series has driven Chery’s global sales.
In 2021, Chery’s total sales volume is 961,926 units, a year-on-year increase of 31.7%, of which 269,154 units are exported, a year-on-year increase of 136.3%, ranking first among Chinese passenger vehicle exporters for 19 consecutive years.
“PRO Technology” brings an advanced intelligent experience and an unimaginable intelligent driving experience to consumers by virtue of the technical configuration beyond similar products such as ultra-clear central control screen, remote control start, 360-degree panoramic image, and wireless charging.
Chery’s global sales have soared, reflecting the popularity of the new Pro models in the world. In addition, Chery’s continuous investment in new models of the “Max” series will further enhance product competitiveness and meet or even exceed customer expectations.
“Currently we have successfully launched the new Tiggo 8 Pro Max, the flagship SUV model in all GCC markets including Saudi Arabia, Kuwait, Qatar, which has become a new revolution in every automotive market. As the smartest SUV , Tiggo 8 Pro Max can be equipped with Arabic and English voice control systems, including advanced driver assistance systems (ADAS) such as EAB, BSD, ACC, and 2.0TGDI power AWD system, which can bring more than 250HP experience. Next, we We will bring this all-new model to the UAE market by the end of 2022, so that our customers in the UAE can witness and experience it as soon as possible, and then launch other new models such as Tiggo 7 Pro Max and Arrizo sedan.” Peng said Chery Middle East Regional Director Chen Chen
Chery is an innovation-driven automobile company committed to becoming a world-renowned brand with core competitiveness. On the road of globalization, Chery has always adhered to technological innovation and created products that satisfy customers. To sum up, Chery will further develop PHEV powertrains for the GCC market and lead new energy travel solutions.
With the upcoming launch of the Chery Pro Max in the UAE, it will surely bring a brand new choice to all customers in the market, whether it is an SUV or a sedan, which will have a more attractive intelligent driving experience.
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