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Build-A-Bear Entertainment and Hello Sunshine Collaborate on Reimagined Goldilocks and the Three Bears Feature Film

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stone.Louis, October 6, 2022 /PRNewswire/ — Build-A-Bear Entertainment, a subsidiary of Build-A-Bear Workshop, Inc. (NYSE: BBW), and Hello Sunshine, a Candle Media unit, announced today that they have partnered to develop a A reimagining of a classic children’s story, Goldilocks and the Three Bears. Hello Sunshine’s first entry in the children’s and animation division, this modern take on the classic will incorporate the protagonist as a powerful heroine. Reese Witherspoon and Director of Children and Animation at Hello Sunshine, Claire Curleywhich will be executed in conjunction with Build-A-Bear to make the project Sharon Price John and Foundation Media Partners Patrick Hughes. This is the first collaboration between Hello Sunshine and Build-A-Bear, the global family-friendly branded toy and entertainment company.

(PRNewsfoto/Build-A-Bear workshop)

(PRNewsfoto/Build-A-Bear workshop)

“We are delighted to be partnering with Hello Sunshine, Reese Witherspoon, through her energy, experience and intuition, she continues to demonstrate her ability to bring talented people together and bring out the best in them,” Sharon Price John, President and CEO of Build-A-Bear Workshop “You could feel the magnetic creativity in the air from our early discussions about the concept, and I believe Hello Sunshine’s success is a testament to the project’s potential. We look forward to working with this top-notch team and feel that this could be something very special. “

“Over the past 25 years, Build-A-Bear has built a trusted fan base rooted in family, personal connections and stories with teddy bears, making them the perfect partner for this project, “Say Claire Curley, Hello Sunshine’s Head of Children and Animation. “We’re excited to partner with them to bring new perspectives to such a timeless story that we know will inspire young audiences.”

“We are delighted to be working with the creative and dynamic team at Build-A-Bear. We hope this collaboration will provide families with a new way to experience and share Hello Sunshine’s mission,” added Sarah HardenHello Sunshine CEO.

Founder and CEO, Foundation Media Partners Patrick Hughes Commented: “Build-A-Bear and Hello Sunshine are two giants. They have a reach and a global reach that few brands have. Their sensibilities complement each other well too, the story Goldilocks It is the natural product of the ideal brand marriage. “

About Build-A-Bear Entertainment

Build-A-Bear Entertainment, a division of Build-A-Bear Workshop, an IP company known for memorable and unique do-it-yourself retail concepts, has been actively creating a variety of content while cultivating The right relationship for its big-screen debut.In addition to its upcoming project with Hello Sunshine, the company has worked with Foundation Media Partners on several feature films, including dear girl, Delivery before Christmas and Christmas CEO. Plus, the highly anticipated award-winning directorial documentary Taylor Modern, which documents Build-A-Bear’s evolution from a retail entertainment startup in 1997, to a successful multi-million dollar public company, to its current growth and digital transformation into a multi-generational, diverse, all-rounder. Channel organizations that posted their most profitable year in 2021 are currently in post-production.

About Hello Sunshine

founder Reese Witherspoon, Hello Sunshine puts women at the center of every story it creates, celebrates and discovers. Hello Sunshine tells stories across all platforms – from scripted and unscripted TV, feature films, animated series, podcasts, audio storytelling and digital series – all of which shed light on where women are now and help them forge new ground the way forward. Hello Sunshine is also home to Reese’s Book Club and the newly launched RBC app. The reach and influence of this community has grown rapidly, fueled by meaningful connections to stories, authors, and other members.

Hello Sunshine is part of Candle Media, an independent, creator-friendly family of cutting-edge, high-quality, category-defining brands and franchises. By bringing together the best minds at the intersection of content, community and commerce, it helps position leading entertainment businesses for accelerated, sustainable growth in current markets and beyond. Candle is run by its Co-Chairman and Co-CEO, leading entertainment industry executives Kevin Meyer and Tom Staggsand is backed by investment capital from funds managed by Blackstone’s flagship private equity business.

ABOUT BUILD-A-BEAR WORKSHOP, INC. (NYSE: BBW)

Build-A-Bear is a multi-generational global brand with a mission to “add a little something to life” that appeals to a broad consumer base who love to celebrate and celebrate by making their own “furry friends”. Commemorate moments in life. Nearly 500 interactive brick-and-mortar retail stores operating in various formats provide hands-on entertainment experiences for guests of all ages, often fostering lasting and emotional brand connections.The company also offers an engaging e-commerce/digital buying experience https://www.buildabear.com/ Including its online “Bear Maker, Animated”Bear Generator 3D Workshop“And its adult-centric age limit”bear cave“In addition, expanding its brand reach beyond retail, Build-A-Bear Workshop, Inc.’s subsidiary, Build-A-Bear Entertainment, is committed to creating engaging content for children and adults in keeping with the company’s mission to, The company also offers wholesale and non-plush consumer categories through licensing agreements with leading manufacturers. Build-A-Bear Workshop, Inc. (NYSE: BBW) reported total revenue of $411.5 million in fiscal 2021.For more information visit Investor Relations Section of buildabear.com.

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SOURCEBuild-A-Bear Workshop

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