[ad_1]
Cafu, the MENA region’s first on-demand car service designed entirely around consumer needs, is conducting a recruitment drive and plans to increase its current workforce by 30%.
The Dubai-born startup will also increase its fleet by 35% to meet growing consumer demand.
Cafu is divided into two operating functions. Cafu Technology focuses on technology platforms, supporting products and support services that allow customers to connect and place orders; Cafu Petroleum provides core services to customers and is responsible for operations and logistics.
According to Cafu’s first Sustainability Report 2021, which is divided into three sections: Environment, Social Capital and Governance, Ethics and Integrity, the company has 151 full-time employees from 27 different countries. There are now plans to add more than 60 roles across the organization, including more than 40 in technology and product.
The company, which opened in 2018, will also expand its fleet. Cafu increased its fleet size by about 35% throughout the third quarter to meet growing consumer demand.
Rashid Al Ghurair, founder and CEO of Cafu, said: “Our first Sustainability Report gives us a comprehensive view of the organisation on three key metrics from a falcon’s perspective and shows how we have achieved in such a short period of time. What a great achievement. Newly registered customers are up nearly 48% from the previous year and demand shows no signs of slowing down. To meet our customers’ future expectations, we must continue to invest in our business infrastructure and our most valuable asset, even if Cafu became who it is today.”
In its employee engagement survey, “All Hands,” 64% of employees rated Cafu a 7/10 or better as their recommended workplace. Almost one-third of Cafu Tech employees and 12.5 percent of Cafu Oil employees are women.
Al Ghurair added: “We strongly believe that diversity is the driving force behind the scale and eventual success of any business. To that end, we are proud to tap into the rich and multicultural melting pot of diverse talent spread across the UAE. We know that to achieve true diversity There is still a lot of work to be done in a modernized workforce, and we are implementing some talent acquisition strategies to increase the number of women working across our organization.”
Cafu, which expanded its services to Abu Dhabi last year, also began collecting and reporting its greenhouse gas emissions as part of its pledge to become a carbon-neutral company. The report shows that throughout 2021, the company recorded total emissions (tCO2e) of 642,723.7. Cafu’s internal operating (NOx) emissions were 16,473,817 grams. The total energy consumption in 2021 will be 96.9816 million megajoules.
“As an on-demand car service, we are fully aware of our responsibility to the environment and are aligned with many global frameworks including the UN Sustainable Development Goals. We will continue to innovate and look for opportunities where we can make a difference to protect for future generations our planet,” said Al Ghurair.
In 2021, Cafu disposed of 12.3 tonnes of waste through its waste management partner Ecyclex, of which 3.1 tonnes were hazardous waste. A pilot service developed in partnership with Blue LLC, launched in December 2021, includes the collection of used cooking oil for refining into biodiesel.
Contributing to a more sustainable environment, Cafu launched the Ghaf Tree Seeds project in 2021 in partnership with UAE University, which aims to plant 1 million seeds through custom drone technology, expanding the programme to help ultimately respond The worst climate change climate in the world.
Al Ghurair said: “We are at the beginning of a journey to reduce energy consumption and reduce greenhouse gas (GHG) emissions. Since our inception, our products have proven to have enormous untapped potential and are at the heart of the energy transition. In making this In this report, we provide a record of our current carbon footprint and emissions intensity.”
“We have been working hard this year on strategies to reduce our recorded emissions, and we have started using science-based targets to reduce carbon emissions. We will present our strategy and performance in future annual reports.
“While we are proud of what we have achieved so far, we realize there is still a lot of work to do and we are excited about the challenges and opportunities ahead as we continue to disrupt the status quo, connecting our customers with increasing convenience service,” he added. – arab trade news agency
[ad_2]
Source link
