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Fine Solutions, the field division of leading health company Fine Hygienic Holding, has signed a strategic alliance with the Coca-Cola Arena in Dubai to become a health partner to provide tourists with comprehensive hygiene protection and peace of mind. The first fully air-conditioned multifunctional indoor arena in the Middle East.
Through the alliance, Fine Solutions will create an industry-leading “Fine Guard Bubble”, a sanitation program that will protect thousands of visitors to this 17,000-person venue, which has been used by American rock singer Maroon 5. American singers, songwriters, etc. have held concerts by John Legend and RnB starring Boyz II Men, as well as events attended by world-renowned stars such as Tony Robbins and comedian Russell Peters.
By disinfecting the arena and all high contact points, and ensuring a stable flow of anti-viral masks and gloves, hand sanitizer and surface disinfectant, Fine Guard Bubble’s hygiene-focused plan will ensure the highest cleanliness of the Coca-Cola Arena. In addition, all public areas will be provided with Ecolab EPA-approved fine disinfection paper product sand sanitation solutions.
As the preferred supplier of disinfection paper products and chemicals for the venue, Fine Solutions will also become the holder of the venue’s VIP suite.
James Michael Lafferty, CEO of Fine Hygienic Holding, said: “As the UAE restarts business and adapts to the new era, our alliance with the Coca-Cola Arena is an important milestone. As we strive to overcome Covid-19, good hygiene Habits are essential, and with the Fine Guard Bubble in the Coca-Cola Arena in place, thousands of people will now have the confidence to participate in live events.
“Fine Guard Bubble is not just a protection program, we also see it as a mark of quality, customers will see it and immediately associate it with safety and good hygiene. Fine Solutions is proud to help by providing a first-class program Life in the UAE has returned to a new normal.
“In this Covid-19 era, Fine Guard Bubble will improve consumer safety and best hygiene standards, and will support the safe reopening of activities not only in the Coca-Cola Arena but also in other different businesses in the UAE.”
Coca-Cola Arena General Manager Mark Jan Kar said: “We are very happy to welcome Fine Solutions to the Coca-Cola Arena family and look forward to integrating the’Fine Guard Bubble’ into the entire arena. When we welcome fans back to live events, we People must be assured that they are participating in a safe environment where fans and artists can enjoy an amazing live experience. With the VenueShield agreement and Fine Guard Bubble we have established, we believe that Coca-Cola Arena will provide the highest level of cleanliness And safety, so that our guests have the confidence to enjoy live events again.”
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