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FOO, a leading provider of B2B SaaS solutions, has partnered with global payment processor Paymentology to provide an out-of-the-box Digital First virtual card platform.
The Digital First virtual card platform helps enhance digital offerings for businesses across industries, ultimately improving the end-customer experience. The platform works by providing instant, easy-to-use virtual cards that can be used for e-commerce transactions or in-app payments. In a post-pandemic world, customer expectations are higher than ever, and the need for safe and convenient digital solutions is high.
This partnership will allow businesses to adapt to the market and meet consumer needs with a seamless buying experience, including smooth onboarding, instant digital card issuance, real-time card management, and secure online and in-store payments.
Ghady Rayess, Managing Partner of FOO, said: “By partnering with Paymentology, we are able to take a major step towards global expansion and further expand our business beyond the Middle East into more diverse markets such as Africa. At FOO, we envision A world where businesses can offer their customers a seamless digital journey. Together with Paymentology, we are ready to make this possible.”
The role of FOO is to provide the financial technology behind the platform. Focused on digital solutions, the company is built entirely in-house using a modular platform designed to deliver hyper-personalized products that support digital transformation. With an unrivaled global footprint, Paymentology takes care of the card issuance process using its unrivaled cloud-based platform and AI-enhanced technology.
Through this partnership, the two companies can offer a complete turnkey solution to activate virtual card issuance services for any industry, with the added benefit of doing so with extremely fast time-to-market.
Rowan Brewer, CEO of Paymentology, said: “We believe in making things easy, making things happen and making things right. So making it easy for anyone, anywhere to spend and receive money has always been our focus. We have field teams with regional expertise in 49 countries in Africa, Asia, Middle East, Latin America and Europe.
“This is very much in line with FOO’s ambition to enable payments in different markets. Leveraging the power of technology and data, we are creating a customer-centric ecosystem that provides a ‘plug and play’ solution for any location where the card Available globally. We look forward to being a part of the truly positive impact this partnership can bring.” – arab trade news agency
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