[ad_1]
ABU DHABI, United Arab Emirates – Genesis entered its second year as the Official Car Sponsor of the HSBC Abu Dhabi Championship, held at the Slinks Stadium in Abu Dhabi from 19-22 January.
Genesis and Genesis’ official distributor in the region, Juma Al Majid Est, in partnership with Abu Dhabi Sports Council and DP World Tour, will provide a fleet of 40 vehicles to transport VIPs and players throughout the tournament.
The Genesis brand identity will be showcased throughout the course at multiple booths where viewers can experience Genesis vehicles, including the G70, G80, GV70 and GV80. Visitors can schedule a test drive and chat with a Genesis representative to learn more about the Genesis line. Fans will also have the chance to immerse themselves in the game through golf simulator challenges and win exclusive gifts.
The first player to hit an ace on the 17th hole will be awarded the G70 Shooting Brake, which can also be seen in the Genesis Hole-in-One Stand.
“We are very pleased to enter the second year of our five-year sponsorship agreement with the HSBC Championships in Abu Dhabi,” said Omar al Zubaidi, Head of Middle East and Africa at Genesis. “Golf as a game is at the heart of the Genesis brand and we look forward to continuing the second chapter of our partnership while showcasing our unique brand experience during the tournament.”
The Abu Dhabi HSBC Championship is the first Rolex Series event of the 2023 DP World Tour season, and the Genesis Scottish Open is the third, adding even more excitement to the season.
Genesis has had a keen interest in golf since the brand’s inception. Genesis’ commitment to golf is born from a shared philosophy of respect, integrity and excellence. The brand’s global golf platform currently includes three title sponsorship tournaments and two vehicle sponsorships. Genesis embraces the game of golf as a way to meaningfully engage with fans, players, caddies and partners around the world.
-Finish-
About Genesis
A design-focused brand, Genesis offers attractive vehicles that embody “sporty elegance,” including the G70, G80 midsize luxury sedan and G90, as well as the GV70 and GV80. With Genesis Motor dealers across the Middle East and Africa region, Genesis recently launched a series of its first stand-alone showrooms in the region, namely UAE, Jeddah, Oman and Bahrain. The brand also has a dedicated service center in Kuwait and plans to expand further into the MENA region in the near future.For more information on Genesis and its new definition of luxury, visit www.genesis.com
Genesis Twitter | youtube | Facebook | instagram | LinkedIn
Media Contact:
little jessica
seven media
jessicalittle@sevenmedia.ae
Rami Saleh
Genesis Middle East and Africa
Rami.alsalih@genesis.com
[ad_2]
Source link