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Moviegoers chose horror movies over romantic comedies to kick off October. Paramount’s Smile Topping the North American charts with $22 million, according to Sunday studio estimates, Billy Eichner’s rom-com “Brothers” plummeted.
Universal’s ” brother With an estimated $4.8 million at the opening, it came in fourth behind “Don’t Worry Darling” ($7.3 million) and “The Queen” ($7 million). But the opening weekend may not be the final word for “brothers” or “smiles.” Horror movie audiences are generally at the front, dropping sharply after the first weekend, while films like Brothers, which received good reviews and an A CinemaScore, show strong word-of-mouth potential and are a film that can continue Find audiences for movies through the fall.
“Brothers” is the first gay rom-com to be widely released by a major studio, and the first studio film starring and co-writing an openly gay person, which is significant. Since its premiere at the Toronto International Film Festival last month, the film has received rave reviews from critics and was the target of a “review bomb” on IMDB. The site last week removed hundreds of “Brothers” one-star reviews that were recorded before the film’s release.
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