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DUBAI, UAE: Earlier today, Italy opened its exclusive Italian Lounge at the 50th Middle East Watch and Jewellery Show in Sharjah. According to the data, Italian jewellery is a favourite among UAE customers, with nearly €1 billion worth of Italian valuables imported into the UAE in 2021 (108% increase compared to 2020; 10% increase compared to 2019). With 47 companies participating, the number of Italians attending the fair has reached its highest level since the fair was launched in 1993.
Organised by the Italian Trade Agency and CNA (Confederation of Italian Craft Traders and Small and Medium Enterprises), in cooperation with the Italian Embassy in the UAE and the Consulate General in Dubai, the lounge complements the Italian Pavilion in Hall 4 of the Sharjah Expo Centre.
The Italian Lounge provides a comfortable and discreet environment for the fair’s visitors to try out the precious pieces displayed at the fair. Guests can also relax in the lounge area with an Italian coffee and admire some of the most extraordinary pieces of Italian jewelry on display.
The 47 Italian companies participating in the Middle East Watch & Jewellery Show will showcase their latest collections, ranging from ultra-luxury exclusive fine jewellery adorned with very precious gemstones to simpler jewellery for everyday wear. Italian producers known for their artisanal craftsmanship and unique designs are looking for a strong market in the UAE.
made in Italy Jewelry is widely appreciated around the world for its elegant design, craftsmanship and quality, with 90% of national jewelry products exported abroad. Today, the Italian jewelry industry is committed to responsible sourcing and seeks to reduce waste and carbon footprint, and to follow sustainability, ethics and transparency.
Amedeo Scarpa, Italian Trade Commissioner to the UAE Said: “The UAE is one of the most important countries for Italian jewellery manufacturers, and jewellery remains the number one export item from Italy to the country. Italy is the third largest supplier to the UAE market, where 90% of jewellery is imported. , the demand for Italian valuables has grown steadily, increasing by 25% (560 million euros) in the first half of 2022. We are consolidating our market share and are confident that in general we have even exported a record amount of 1 billion euros per year to the UAE record value”
“The Middle East Watch & Jewellery Show is a prestigious trade show that has grown in popularity over the past 50 years and is a reference event for gold and jewellery in the region. Thanks to the close collaboration between ITA and CNA, the participating Italian companies not only Get the ideal opportunity to grow your business and strengthen relationships, and also be part of a privileged observatory to learn about the latest trends in fashion and design, and learn about the preferences of clients in the Middle East.
Our focus this year is on sustainability and we are eager to discover the best green practices applied around the world throughout the jewellery production supply chain.Our motto is Sustainability is sustainable ITALY“
Antonio Franceschini, head of CNA’s Office of International Marketing and Trade Promotion, said: “CNA is firmly committed to supporting Italian craftsmanship and SMEs in the international market. International markets increasingly demand products that combine quality and design. Regarding consumers, from our point of view, we can see research on quality products and a focus on the world of craftsmanship, a broad focus on sustainability issues in a broader sense.
A deep narrative must be built around these values, leading consumers to grasp the intrinsic and economic aspects of these values.
The Italian Pavilion at the Middle East Watch & Jewellery Show will highlight the craftsmanship, quality and unique manufacturing techniques that Italian companies are renowned for around the world.
We are proud to participate in the 50th edition of the Sharjah exhibition with 47 brands and, with the support of the Italian Trade Agency, we can offer visitors a special treat in the “Italian Lounge”. “
For the latest news and updates, follow @ITAdubai on twitter, @ITAdubai on Instagram, ITA – Dubai Office on LinkedIn, and Italian Trade Agency on YouTube.
Italian exhibitors at Sharjah Watch & Jewellery Show:
- Adamas Milan
- Alibetti
- full gold
- Angeletti 1940
- Arche Joyeli
- Auri Tempore Jewelry
- Bella Gioia Argento Italiano
- Beltrami Ori and Preziosi
- BL Jewelry Rome
- Blue and White Group
- good jewelry
- Birgh Jewelry
- Bruno Aris
- Carlo Barberis
- Stakeholders
- Corallo
- Enrico Capra
- Fanfani Fabio
- Falcinelli Italy
- Ferrari Florence
- Galaveli 1920 Italy
- Gatti Labs
- Generous Jewelry 1970
- Giovanni Ferraris
- Hasbani
- Italian Vintage Jewelry
- Leonori
- Luca Caratti
- louise italy
- Luvor
- Marchisio 1859
- mask joeyly
- Nardelli Jewelry
- We Jewels – Leonardo Chilleri
- 999
- Oro Trend Italy
- Pinot Manner Design
- Roberto Casalin
- Salvador Collaro
- Sisi Jewelry
- Sigismundo Capriotti
- Stanopi, Italy
- Tavanti
- Weaver 1888
- Vanessa Jewelry
- Verdi
- Zanchi Studio
-Finish-
About the Italian Trade Agency – ITA
The Italian Trade Agency is the government agency that promotes the globalization of Italian companies with the support of the Ministry of Foreign Affairs. ITA helps to develop, promote and facilitate Italian economic and trade relations with foreign countries, focusing on the needs of SMEs, their associations and partners. ITA supports the internationalization process of Italian companies, promotes the marketing of Italian goods and services and the image of “Made in Italy”
Products are sold all over the world, while promoting Italian foreign investment and encouraging foreign direct investment into Italy. ITA provides information, support and consulting services for Italian companies in foreign markets, to promote exports and economic cooperation in all sectors, in order to increase the efficiency of their presence on the international market. ITA works closely with the Italian region, the Italian Chamber of Commerce network, business organizations and other public and private entities. Headquartered in Rome, ITA works through a large network of offices around the world, which are recognized as “trade promotion offices” of Italian embassies or consulates. https://www.ice.it/en/markets/united-arab-emirates
About CNA
Founded in 1946, CNAs – Confederation of Italian Handicrafts and Small and Medium Enterprises – over 621,000 Employ more than 1.2 million members. CNA represents artisans, business owners, professionals, self-employed and small and micro businesses in tourism, services and industry. The extensive presence of the CNA reflects the broad reach of the craft industry in major and small cities: with more than 8,500 workers at its more than 1,100 locations, Among them, 19 are regional and 96 are local.
A presence that guarantees services, advice and information with credibility and professionalism, fully aware of the positive role it plays in the success of small businesses and in developing a market segment that continues to create jobs and new business. CNAs include 10 national unions: CNA Foods, CNA Arts and Traditional Industries, CNA Wellbeing and Health, CNA Communications and Premium Services, CNA Construction, CNA Federmoda (Fashion), CNA FITA (Transportation), CNA Installations and Systems, CNA Production, CNA Community Services.Have 45 subcategories 5 interest groups: CNA Youth Enterprise, CNA Women’s Enterprise, CNA Tourism and Trade, CNA Industry, CNA Film and Audiovisual. In addition, there are CNA Professionals, CNA Citizens and CNA Brussels.
For more information, please feel free to contact:
Daniela Gorini and Mai Touma at SEC NEWGATE Middle East
e-mail: daniela.gorini@secnewgate.ae ; mai.touma@secnewgate.ae
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