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UAE remittance company Al Ansari Exchange has hired renowned Indian actor R. Madhavan as its official brand ambassador, a move aimed at further boosting the brand’s value and popularity among customers.
A successful actor, producer and writer, Madhavan is well known in the Indian film industry as a popular pan-India artist.
Al Ansari Exchange said this is part of the group’s efforts to welcome prominent personalities on its brand journey, reach a wider audience and further expand its services.
The group has developed several services and initiatives to expand its reach, improve customer experience and provide maximum value to users’ transactions.
Welcoming Madhavan, Deputy CEO Mohammad Bitar said, “He has made a name for himself in the Indian film industry with a string of successful productions and will now be the face of Al Ansari Exchange.”
“We contacted him because his values ​​are highly aligned with those of the company. We believe that due to the actor’s strong credibility and popularity among audiences, the brand will be able to attract more customers and communicate our business philosophy effectively, ’ he pointed out.
Madhavan expressed his delight at being named brand ambassador, saying, “Through this partnership, I am optimistic that we will be able to connect with a wider audience who will benefit from the company’s diverse range of financial services and products. “
“With its client-centric culture, Al Ansari Exchange has earned the trust and confidence of its loyal clients and I am excited to be part of this journey,” he added.trade arab news agency
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