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There are good reasons for the UAE to leverage ten use cases in the metaverse including telemedicine; digital twins; augmented tourism; real-time augmented events; virtual and augmented shopping, and virtual assets.
A new report from the Boston Consulting Group (BCG), in partnership with Meta, recognizes the key role that the UAE’s advanced markets can play in broadening their participation in the Metaverse.
The UAE is rapidly nurturing its Metaverse ecosystem. Launched in the second half of 2022, the Dubai Metaverse Strategy aims to make Dubai one of the world’s top ten metaverse economies, while striving to become the global center of the metaverse community. Earlier this year, the city hosted the Dubai Metaverse Conference, bringing together over 300 global experts, policy makers, thought leaders and decision makers to determine the best way to capitalize on the Metaverse opportunity across government and industry. Overall, the strategy aims to advance Dubai’s ambition to expand its blockchain business and support more than 40,000 virtual jobs by 2030.
Metaverse is ready
“Of all the key enablers, the UAE is leading the way in terms of readiness to adopt the Metaverse, but there are still some gaps that need to be addressed, notably the cost of connectivity. Technology is key, but it’s just the beginning of the wider ecosystem needed to unlock the Metaverse part of, and will be on, key pillars: reliable and accessible infrastructure, cheaper and better technology, user base adoption, content creation, a well-functioning economy, and — the foundation of it all — regulation,” said BCG Director General Manager and Senior Partner Leila Hoteit said.
The report, “Creating New Realities: The Metaverse in MENAT,” examines the ten most relevant use cases in the UAE, based on market size, growth potential, and government priorities. These include virtual collaboration, digital skills/training; enhanced education, telemedicine; digital twins; augmented tourism; real-time augmented events; gambling; virtual and augmented shopping, and virtual assets.
“Along with others, we are building the Metaverse into something that billions of people can benefit from. We are investing in building the Metaverse’s ecosystem and supporting projects and research aimed at making the Metaverse accessible to more people. That’s why we’re working from an early stage across industry, the public sector, academia, and civil society with companies like BCG. Through a collaborative approach, we’re developing principles and expectations to guide the building of these new technologies, and identifying ways we can help The field of advancing ecosystems. Together, we ensure that while being passionate about the potential of these technologies, we also have a rigorous focus on developing them in a collaborative and responsible manner,” said Joelle Awwad, Head of Meta’s Middle East, North Africa and Turkey Public Policy Program.
beyond the game
Applications of the early Metaverse platform have expanded beyond gaming experiences to rapidly expand into other high-impact areas such as medical training, education, and travel. In the long run, there must be several types of push factors for the Metaverse to further develop and function, each building on the previous one and generating momentum to move the entire system forward.
The Potential of the Metaverse
Business leaders, technologists, and investors foresee the enormous economic potential of the Metaverse. As with many aspects of the metaverse, exact numbers vary by source. BCG estimates that the global metaverse market opportunity will total $400 billion by 2025. Most of this will be in the virtual asset economy, which is expected to grow from $90 billion in 2021 to $15-300 billion in 2025, VR/AR/MR ($47 billion), cloud ($28 billion) and web ($19 billion) related products and services make up the remainder of the Metaverse market. Beyond revenue growth, Metaverse promises a host of exciting benefits for all types of users, as well as technology companies supporting the back end.
To develop initial use cases, leaders need to understand that these use cases typically fall into three broad categories: customer experience, employee experience, and industry/operational enablement. Technology, media and telecommunications companies will directly benefit from providing technology support, such as 5G, next-generation Wi-Fi or broadband networks, as well as new operating systems, application stores and platforms to facilitate more content creation.
VR Readiness and Upskilling
According to the report, the Metaverse is at the intersection of three emerging technologies. The first is M-Worlds, which in BCG analysis refers to immersive systems or platforms used for purposes such as gaming, social interaction and work. The second is extended reality (XR), including augmented reality (AR), virtual reality (VR), mixed reality (MR); and the extended use of Web3 assets supported by blockchain.
Virtual reality is a cost-effective, low-risk way to train people in industries such as healthcare, retail, manufacturing, and the military, where large-scale training requires significant time, resources, and coordination. Astronauts, paramedics, and pilots use VR simulation training to use simulation to prepare for high-risk, low-frequency events.
For example, Takeleap’s (UAE) immersive VR simulations enable medical students to improve their skills and deepen their understanding of human anatomy by practicing surgery on virtual patients in a risk-free environment.
Real World Risks in the Virtual Realm
The Metaverse raises many considerations that must be addressed proactively and collaboratively through responsible regulation and policy.
Legislators, academics, developers, and companies building for the Metaverse should work together to examine specific considerations to include the privacy and potential for misuse of personal data; cybersecurity and cybercrime, including virtual identity theft, deepfakes, and data breaches /Assault; the amplified impact of online harassment and bullying in AR/VR; property rights and clarity of various jurisdictions, such as digital representation; and more.
Tibor Mérey, managing director and partner at BCG Vienna, said: “We are still in the early stages, but experience tells us that major technological developments must be carefully anticipated and deployed responsibly to become our tools, not our masters. With bold new metaverse apps and content coming online every day, now is the time for the UAE to assess the opportunities, considerations, required capabilities and policy implications and actively chart its way forward.”
“The UAE ranks 30th for trust, a high ranking for the region. However, with 44% of small and medium-sized enterprises (SMEs) reporting no digital presence, it is clear that some gaps remain, especially for enterprise Metaverse users. words,” concludes Hoteit. — trade arab news agency
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