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For New Orleans, Mr Binger is more than just an anthropomorphic snowman and a coveted doll Maison Blanche department store It went on sale in 1949.
He’s an icon and has been a Crescent City Christmas staple for decades. He adorns the parade floats for the carnival season, once exhibited in city park Celebrate Oak Day and turn New Orleanians everywhere into fans.
Mr. Bingle was born on Apple Street, where Emile Alline, then advertising designer for the Maison Blanche, created a lovely snowman out of cotton. Wearing an ice cream cone hat, the character is named Mr. Binger by the store’s management, so the character’s initials match those of the store.
The character quickly went viral, attracting self-proclaimed die-hard fans revelers And keep his spirit alive every holiday.
jessica williams contributed to this report.
Mr. Bingle 1962

Santa Claus and Mr. Binger adorn the facade of the Maison Blanche department store on Canal Street in New Orleans on December 18, 1962.
Mr. Bingle 1982

On November 21, 1982, 3-year-old Lauren Delling greeted Mr. Bingle at the Clearview Mall in Metairie. Santa and Mr. Bingle’s helicopter arrives at the mall, making Rex and Comus’s carnival meeting the most important social event of the year with hundreds of children and parents’ pram caravan. “This is the first time Mr. Bingle has been brought to life, and his first time in the suburbs,” says Monroe Horton, manager of Maison Blanche in Clearview. In the past, Mr. Binger only appeared in the form of puppets and statues.
Mr. Bingle 1984

Oscar Isentraut poses with Santa Claus and Mr. Bingle puppets at the Maison Blanche in 1984.
Mr Binger Puppet, released in 2002

Estelle Crayton, who has owned Mr. Bingles for 17 years, was unveiled on December 17, 2002.
Mr. Short Hair Floats 2004

The Canal Street Float in the Jason Knights Parade carries Mr. Binger in Metairie on February 20, 2004.
Mr. Bingle at the 2005 Oak Celebration

Mr. Binger on display at The Oak Celebration in City Park, New Orleans on December 9, 2005.
mr bingle hitchhiking 2006

Mr. Bingle stands on the grill of an 18-wheeler truck used to help recover from the storm, March 21, 2006, in St. Bernard Parish.
Mr. Bingle 2020

Da Binglettes member Susie Andres poses with Mr. Bingle during the Allstate Sugar Bowl Christmas at the Lafreniere Park Run/Walk in Metairie on December 12, 2020.
revelers

An original Mr. Bingle figure was displayed at the Bingleholics Fan Club Luncheon at Augie’s Restaurant in Hallahan on November 12, 2022 to celebrate Mr. Bingle’s 75th birthday.
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