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Serena Gomes Celebrating a major milestone with her cosmetics company, Rare Beauty.Today, September 3rd, is the second anniversary.
“@RareBeauty turns 2 today!” The actress, 30, wrote on Instagram There was also a series of pictures and videos on Saturday during her time as the founder of the inclusive beauty brand.
“I’m honored to have so many people with me on this journey,” her sentimental caption continued. “We created this brand to break down unrealistic standards of perfection and help everyone celebrate their individuality. I am forever grateful to everyone who has supported our mission and couldn’t be more proud of what we’ve achieved together so far. Love you all,” She ended her sweet post.
Rare Beauty’s official Instagram account shared a comment on Gomez’s post during the celebration, writing: “Proud and forever grateful to you, the team and our community! Cheers 2 years 💗🥳”
This Only murders in the building The actress first started the cosmetics company in 2020 after sharing with fans that she was looking to create a brand dedicated to helping people feel more confident in their skin.
“Rarity is being comfortable with yourself,” she shared in an article Instagram video After announcing the launch. “I don’t try to be perfect anymore. I just want to be myself.”
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“I don’t think Rare Beauty is more than a beauty brand. I want us all to stop comparing ourselves to each other and start embracing our uniqueness,” the “Losing You Love Me” singer continued at the time. “You’re not defined by a photo, a like, or a comment. Rare beauty isn’t how others see you, it’s how you see yourself.”
Gomez is known for spreading positive messages about beauty standards and body image online, especially on her Tik Tok account.Last month, a Disney Channel alum shared a hilarious and relatable Douyin video About refusing to “suck” her tummy while wearing a swimsuit.
“I’m not sucking,” she lip-syncs in the video. Then she put her hand on her belly while continuing to say, “The real belly is coming back, all right.”
As usual, her fans hype her Sharing the body-positive message, one admirer wrote: “You make me feel comfortable in my skin,” while another called her “the best role model.”
So it’s been a wonderful two years of pushing boundaries, and all that’s yet to come!
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