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The Sheikh Zayed Grand Mosque Centre participated in the 2021 World Tourism Market held in the Abu Dhabi Pavilion of the Ministry of Culture and Tourism in London from November 1st to 3rd.
The center’s participation in the exhibition provides visitors from different cultures with an opportunity to explore the diverse Islamic architecture of the Sheikh Zayed Grand Mosque in Abu Dhabi and its role in promoting cross-cultural communication. It also showcases the activities and events of the center, which reflect its message of civilization inspired by the legacy of the late Sheikh Zayed bin Sultan Al Nahyan.
During the event, the center displayed a model of the Sheikh Zayed Grand Mosque and an interactive screen, highlighting the aesthetic details of the mosque and the message it conveys in line with the UAE’s attitudes and values ​​of tolerance, coexistence and respect. The exhibits also provide visitors with an opportunity to learn about unique Islamic architecture, highlighting the richness of Islamic civilization in different eras.
Commenting on the participation, Amal Bamatraf, Director of the Cultural Communication Department of the Sheikh Zayed Grand Mosque Center, said: “The center regularly participates in the London World Tourism Market, highlighting the Sheikh Zayed Grand Mosque in Abu Dhabi, an important landmark. In addition to its role as one of the most famous cultural and tourist destinations in the UAE and the world. Throughout the year, the Sheikh Zayed Grand Mosque has witnessed more than 6 million visitors from different global cultures.”
She pointed out that the center demonstrated the importance of the architectural art displayed in the mosque in conveying its civilization message by providing sources and content that highlight the culture, Islamic and Arab heritage, and the true values ​​of the UAE.
The London World Travel Market Exhibition celebrates its 40th anniversary and is attended by global tourism manufacturers and visitors. It is one of the important international travel exhibitions because it provides participants with the opportunity to meet and discuss the latest developments in the industry and discuss New prospects for partnership and cooperation.
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