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Target Exclusive Pink Toniebox and Peppa Pig Tonie Sets to Start Your Tonies Adventure

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Palo Alto, California, September 26, 2022 /PRNewswire/—— Tony®, the company behind Toniebox, the first screen-free entertainment device for children designed to promote imagination and learning in a small huggable box, is making it easier for families to play with Hasbro’s iconic preschool characters worldwide Go on an adventure with the entertainment company, Peppa Pig. Starting today, the Peppa Pig Tonie will be available as part of Target’s exclusive starter kit, which includes a proper pink Toniebox.

“Emphasizing family and embodying joy, the Peppa Pig-inspired Toniebox starter set debuts this holiday season in its pink brilliance, making the perfect gift – kids’ first screen-free device, complete with a collection of fun stories and silly song,” said Drew Vernontonies® Marketing Director U.S..

“We’re excited to expand our audio footprint with a screen-free entertainment system, the Peppa-Pig-inspired Toniebox Starter Set provides a unique experience for preschoolers and their parents on any adventure of their own,” Say Claire GilchristVice President, Americas and Pacific, Hasbro Consumer Products.

Peppa Pig Toniebox Starter Kit (Target Exclusive)

The starter kit includes a pink Toniebox, a screenless entertainment system, and Peppa Pig. Peppa brings a brand new audio collection of interesting stories, music and special effects from the TV series for everyone to enjoy – perfect for any journey! Kids will be transported to the fun world of Peppa and have fun with stories like Peppa Around the World, Peppa Goes Skiing, Miss. Rabbit’s Day Off, George’s Balloon and more.

(over 3 years old/ $99.99 Suggested retail price)

Since its launch in the UK nearly 20 years ago, Peppa Pig has become a global phenomenon. Available in 180 countries, Peppa Pig is a friend around the world, supporting preschoolers and their families in their daily lives. She helps preschoolers explore and expand their understanding of their world through Paige’s experience.

The Peppa Pig Starter Set is for kids ages 3 and up and is available exclusively at Target.Separate Peppa Pig Tonie and Peppa Pig: George Tonie are available at tonies.com And anywhere that sells Tony. More Peppa Pig content from Toniebox is planned for next year.

About tonies®

tonies® is a screenless audio entertainment system designed for young children.Launched in 2016 GermanyCo-founders Patric Faßbender and Marcus Starr Tonies® were created with one thing in mind: their children. This revolutionary system allows children to experience storytelling in the digital age, sparking their imaginations without a screen. Toniebox is designed for kids and parents who want to entertain at home and bring back their imagination in its purest form.Today, tones® is the fastest growing toy company in the world Europe and a rising star U.S.Among its many accomplishments, tonies® has been named one of the prestigious 2021 World’s Most Innovative Companies by Fast Company, topping the list in education.For more information, please visit tonies.com.

About Hasbro

Hasbro (NASDAQ: Have) is a global games and entertainment company dedicated to making the world a better place for all children, fans and families. Hasbro delivers immersive brand experiences to global audiences through consumer products such as toys and games; entertainment through its independent studio, eOne; and games, led by Wizards’ team of award-winning desktop and Digital game developer, best known for the fantasy series Magic: The Gathering and Dungeons & Dragons.

The company has an unparalleled portfolio of approximately 1,500 brands including MAGIC: THE GATHERING, NERF, MY LITTLE PONY, TRANSFORMERS, PLAY-DOH, MONOPOLY, BABY ALIVE, DUNGEONS & DRAGONS, POWER RANGERS, Peppa Pig and PJ MASKS, and top-notch partner brands. Hasbro has been recognized for its corporate citizenship over the past decade, including being named one of the 100 Best Corporate Citizens by 3BL Media and one of the world’s most ethical companies by the Ethisphere Institute. Important business and brand updates are regularly shared on our investor relations website, newsroom and social channels (@Hasbro on Twitter, Instagram, Facebook and LinkedIn).

© 2022 Hasbro Corporation. all rights reserved.

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