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UAE: Latest seaside destination opens in Sharjah ‘Al Heera Beach’ – News

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It includes a professional skate park, which also features jogging and cycling trails, and a children’s play area



via the web service desk

published: Friday, December 23, 2022 at 6:00 am

Sharjah Investment and Development Authority (Shurooq) opened their latest beachfront destination ‘Al Heera Beach’ in Sharjah on Thursday. The project stretches over 3.5 kilometers of picturesque coastline in the Al Fisht area overlooking the Arabian Gulf.

The new development is a new leisure destination for residents, visitors and tourists, as well as an opportunity for investors and entrepreneurs in the entertainment and hospitality industry to take advantage of this prime tourism location to expand their business in the emirate.

“Al Heera Beach” offers numerous services and facilities, as well as 18 commercial units, including a selection of well-known restaurants and cafes, a well-equipped gym, an art installation in collaboration with Maraya Art Center, a professional skatepark “KOTA”, and public facilities .

Shurooq has announced that three of its commercial units have opened on December 22, which, in addition to all communal facilities, include restaurants, cafes and a fully equipped gym. Another three commercial units will be launched before the new year, with two more units to be launched in January 2023. The remaining 12 units will open by the end of the first quarter of 2023.

The project’s opening announcement was revealed by Shurooq Acting CEO Ahmed Obaid Al Qaseer during a live interview with Sharjah TV ‘Al Khat Al Mubasher’. He said this strategic project is part of Shurooq’s portfolio of tourism and leisure projects aimed at enriching Sharjah’s residents and tourists with the opportunity to enjoy a variety of unique and attractive activities.

This was carried out under the direction of Sheikh Dr. Sultan bin Mohammed AlQasimi, Member and Ruler of the Supreme Council of Sharjah, and under the supervision of Sheikha Bodour Al Qasimi, Chairman of the Sharjah Investment and Development Authority (Shurooq).

Al Qaseer said the innovative waterfront project offers residents and visitors of Sharjah a unique experience, with its many attractions incorporating a range of industries including hospitality, entertainment and arts, leisure, sports and public facilities.

The first phase of the development, which opened today, includes beachgoer amenities, two jogging and biking trails, the Qudra Gym, a children’s recreation area, and a Tim Hortons cafe and Virginia Angus steakhouse. In addition, there are prayer rooms for men and women, as well as open space and vehicle parking for seasonal celebrations.

The development consists of three main clusters of 6 retail units each with a number of cafes and restaurants including Place Cafe, At Cafe, Pickl, Limon Turkish, Thai Gate, FiLLi Select, Arabian Fish House, India Brands like Palace, Golden Dragon, Virginia Angus Steakhouse and Alo Barbar.

The program offers a wide range of opportunities for investors, SMEs and corporates looking to develop or diversify their business operations in the emirate.

Shurooq will soon open a pro-skateboard park, offering a dedicated space for extreme sports in the emirate, thanks to a partnership with four-time world scooter champion Dakota Schuetz.

Officially called KOTA Skatepark, the attraction will feature a series of ramps and “street obstacles” for a variety of extreme sports, including skateboard, rollerblade, scooter and bicycle motocross. The skatepark will also have a special pump track outside the skatepark as a dedicated area for younger children and will enforce safety regulations and measures to protect the little ones.

Al Heera Beach will also feature art installations in collaboration with the Maraya Art Center, making it a cultural attraction for all visitors. Scheduled for completion in the first quarter of 2023, the art installations will offer visitors an innovative program that introduces them to a variety of outstanding artwork and designs by many talented artists and designers.

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