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UAE’s e& enters virtual world with launch of ‘e& Universe’ at GITEX Global 2022

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Global Technology Investment Group electronic&original name Etisalat Groupentered the metaverse with the launch of “e& Universe” at GITEX Global 2022 in Dubai on Monday.

High bandwidth and low latency are required to ensure that Metaverse can operate, and with the introduction of 5G a few years ago, the technology is available at scale in the United Arab Emirates.

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The Metaverse, although in its early incubation stage, has become one of the most defining trends in the global tech industry this year. Several companies, as well as the Dubai government, have jumped on the virtual world bandwagon and established their presence in the virtual world.

The group’s chief executive, Hatim Dowidar, said on Monday that “telcos must consider using [the metaverse’s] The potential to improve lives, whether it’s a virtual playground or shopping destination, or even use it as a training ground for smarter, more efficient artificial intelligence and industrial manufacturing processes. “

In a statement to the press, the CEO announced the launch of e& Universe, which will be hosted virtually on Arcadia Planitia on Mars.

“to get [the metaverse] To work at the massive scale we all envision requires robust connectivity solutions.​​​ That’s where 5G becomes the pivot, as the mobile network may not be able to handle the Metaverse network demands,” Dowidar said.

He added that 5G technology is a key enabler for Metaverse and needs to power such an ecosystem because of its global reach, including roaming capabilities.

5G ensures ultra-fast speeds and provides low latency, making it an essential part of powering virtual worlds.

“To harness the power of the metaverse, telcos must go beyond their traditional capabilities and turn to embrace a growth mindset in which they are willing to explore innovative ideas. In fact, telcos can leverage 5G, edge cloud, analytics and Emerging technologies such as artificial intelligence play a more prominent role in the virtual world value chain,” electronic& chief.

“Telecoms will also be required to work with tech giants, internet technology companies, specialist cloud providers, device manufacturers, technology platform providers, and online game developers so that they can create an ecosystem of partners to develop a solid Metaverse ecosystem,” the CEO said.

“In this way, telcos can become coordinators of the Metaverse ecosystem by identifying opportunities for collaboration with relevant parties.”

In GITEX, electronic& Also launched Metaverse Services, a platform on the Metaverse designed to maximize the user experience with multiple virtual spaces and avatars.

“This is the result of cooperation with [South Korea’s] SK Telecom … explores media and entertainment,” Dowidar said.

“Through our 3D world showcase, ‘etisalat by e&’s business center’ showcasing in partnership with Huawei, e& leverages 3D retail experiences in innovative ways to showcase the future of retail.”

In the past few years, United Arab Emirates Has positioned itself as one of the world’s leading adopters metaverse and blockchain technology.

In July, the government launched Dubai Metaverse Strategy The plan aims to contribute $4 billion to the UAE economy, support 40,000 virtual jobs, and increase the number of blockchain and Metaverse companies five-fold within five years.

read more:

Dubai’s Metaverse strategy aims to contribute $4 billion to the economy within 5 years

UAE telecom operator Etisalat changes name to ‘etisalat by e&’

UAE sets up Ministry of Economy in Metaverse

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