Yas Island caused a storm on the Internet in the first week of the launch of “Stay in Yas”

Inspired by the popular Bee Gees classic “Stayin’Alive”, aiming to encourage vacationers and vacationers to “break the rules”, Yas Island, Abu Dhabi, one of the world’s leading leisure and entertainment destinations, launched a new marketing campaign “Stay in Yas Island” quickly became popular. Three vacationers led Bee Gees through a unique accommodation experience and experienced various activities on Yas Island. This retro-style music video has gained strong attention on social media and digital channels. In the first week of its release, it has been viewed more than 2.4 million times on Yas Island’s Instagram account and more than 100 views on its YouTube account. Million times.

The event retains the fascinating essence of the original tune, while providing a glimpse of the holiday promise, celebrating everything vacationers seek during their stay, and more; from record-breaking theme parks, racing, rock climbing and flying to world-class shopping and dining , Golf and luxury hotels, all within 25 kilometers²destination.

The reimagined advertising campaign is presented in the form of music videos, inspired by popular Bee Gees classic songs, and led the audience on a lyrical journey with the new Yas Island national anthem “Stayin’ On Yas”, which is a modern tribute to the holiday . Set against the most iconic attractions on Yas Island, including world-class theme parks Ferrari World Abu Dhabi, Yas Water Park Abu Dhabi and Warner Bros World™ Abu Dhabi; shopping paradise Yas Mall, Yas Links Abu Dhabi Golf course and record-breaking adventure center CLYMB™ Abu Dhabi, this event redefines the meaning of accommodation.

With a series of safety and health guidelines, an ode to joy inspired by the 70s celebrates the vitality of accommodation and reminds the audience of the importance of rest, while providing positive and hopeful information and snapshots of past, present and future vacations. The event is designed to complement the summer vacation package, allowing fun-hungry holidaymakers to see the blue sky, sunshine, wave machines and theme parks, as well as other iconic holiday experiences, all of which can be found here in the UAE.

In view of the initial success of the event, Liam Findlay, general manager of Yas Island Experience Center, said: “We are very pleased to see our event received a positive response and believe that this video truly reflects our passion for providing an unforgettable experience for tourists. In a safe environment. We hope that this activity will make people look forward to taking a break in a unique destination this summer.

For more information, please visit: www.yasisland.ae