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Your Fitness Coach, Option1World’s leading Fit-Tech subsidiary, announces the launch of the Your Fitness Coach (YFC) app, the world’s most comprehensive fitness platform.
The app enables users to track their fitness activity, visit a variety of gyms and fitness studios, purchase access to group classes, get certified personal trainers, follow in-app training plans designed by fitness experts, and earn rewards for being active .
The announcement was made at a press conference at Jumeirah Creekside Hotel in the presence of Saeed Hareb, Secretary General of Dubai Sports Council, Dubai Government representatives, YFC executive management, fitness experts, prominent fitness personalities and media representatives .
Transforming the fitness industry
Johan Du Plessis, founder and CEO of YFC, said: “Today, we are proud to transform the fitness industry by connecting the dots and harnessing the advanced technologies in the fitness world.”
“Our vision is to be the go-to app for all fitness activities and services around the world, starting in Dubai. The YFC app is the perfect combination of fitness and technology. Its purpose is to bridge the industry gap and create a holistic global platform where we make fitness More accessible, affordable and rewarding to promote the overall health of community members,” added Du Plessis.
The YFC app enables gyms and fitness studios to reach a wider audience to promote their facilities and services. For gym members and the general public, YFC allows them to experience a variety of different gyms and fitness studios without having to sign a long-term contract with one facility. YFC is now available on the iOS App Store and will soon be available on Google Play.
disruptive technology
“The future of technology is driven by the convergence of digital, biological and physical innovations. The YFC app uses sophisticated disruptive technology to enable users to track their activity and earn points rewards based on their steps and workouts. Points unlocked that can be redeemed Purchased Y coins.
“This means that users can monetize their activities and purchase fitness products from the in-app store or buy access to fitness classes. Additionally, gyms and fitness studios can reward return by creating activities for users in our app Multiplier bonuses for users. This keeps users engaged and motivates them to stay active,” said Sujoy Cherian, CEO of Option1World and co-founder and managing director of YFC.
Cherian explained that YFC is currently working on a “community” feature that will allow users to challenge each other not only directly to calorie or step parameters, but also to complete specific routes or actions. The app will also award point multipliers to users who participate in sports and fitness events such as Dubai Fitness Challenge, Spartan, Tough Mudder and more.
Various fitness facilities
“All the existing and disruptive technologies we are developing are amazing, but the purpose of all these technologies and innovations is to support our core values of: engaging, activating and rewarding positive people. We are currently working with various fitness Facility cooperation, we will be adding more gyms and fitness rooms soon, as well as new features of the app.
“We are also working closely with our clients and listening to their feedback to improve our services and the overall client journey. Additionally, we are exploring potential collaborations with local and international NGOs, governments, private organisations and community agencies to Create joint campaigns and launch CSR initiatives that benefit various target audiences,” concludes Cherian. arab trade news agency
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