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Bugatti recently revealed the delivery to UAE customers of three exclusive bespoke Chiron Sure Mesure finishes, two Chiron Super Sports and one Chiron Pur Sport.
As the ultimate Grand Tourer, the Chiron Super Sport is designed for effortless cross-continental travel, lavishly luxurious, while remaining in perfect condition at a top speed of 440 km/h thanks to its distinctive long-tail profile.
The Chiron is the fastest, most powerful, exclusive production supercar in Bugatti history. It’s fair to say that every vehicle is unique and its level of customization reflects the owner’s character. But Sur Mesure plans to go a step further and provide each vehicle with a completely unique piece of automotive art.
custom paint
All three Chirons have custom paint, with the Chiron Pur Sport and one of the Super Sports featuring an intricate hand-painted “Vagues de Lumière” effect. Meaning “wave of light,” the base color is painted with another shade to mimic how light naturally bounces off the car’s curving curves. It took weeks of work and the results were nothing short of fascinating.
The first of two Super Sports that recently arrived in the UAE has a California Blue base surrounded by Arancia Mira lightly sculpted lines in a vibrant orange hue, with more fine details including Arancia Mira magnesium alloy wheels and engine bay Lettering. At the owner’s request, the horseshoe grille of this supercar proudly features a size 38. The Arancia Mira theme continues in the luxurious leather-filled cabin.
The Pur Sport, ordered by another market and delivered to the UAE owner, also has a blue base, but this time covered in the Vagues de Lumière style, with a lighter shade of the same colour, called Nocturne Blue. It also takes weeks to get the stunning light-drop look, which is more understated than the Pur Sport and invites a second look (as any Bugatti does) to really see if the effect is produced by light or paint. To complete the look, each end panel on the rear wing features the French flag and the number 9 is painted on the grille.
super sports
The third Chiron is another supersport and the most recent model to arrive in the UAE, completing Bugatti’s spectacular Sur Measure trio. The car features a matte royal carbon fiber exterior with a special interior split design featuring two-tone seats in opposite colors.
The driver’s side is light blue Sport with a Super Sport badge in the same colour, while the passenger side is predominantly Beluga Black with a 1600 hp light blue Sport badge. The door panels are sewn with personalised sketches in the light blue sport colour.
These are just three examples, but the Sur Measure program allows customers to personalize their new Bugatti any way they want, giving them the freedom to use their imaginations and make their unique vision of Bugatti a reality.
personal style
“Luxury can indicate how one thinks, feels or expresses one’s emotions. We are therefore delighted to announce that our customers in the UAE now have exclusive access to the Sur Mesure feature at Al Habtoor Motors. From simple black and white to sophisticated With the combination of orange and turquoise, each car represents individual style, taste and personality, inspiring joy and confidence beyond monetary value,” said Sultan Al Habtoor, President, Al Habtoor Motors.
Even before Sur Mesure, the now-famous Divo ‘Lady Bug’ represented just how sophisticated Bugatti was able to customize its supercars. The Divo’s body took 18 months to develop a highly complex geometric dynamic algorithmic fading pattern, showing how Bugatti continues to push the boundaries to make the customer’s vision a reality.
As the exclusive Bugatti dealer in the UAE, Al Habtoor Motors has been offering its customers the Sur Mesure programme since 2021, designed to help them create their own vision of the ultimate supercar, finished to the highest standards.– arab trade news agency
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