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New ’emerging entertainment PLC’ format delivers next-generation digital and immersive entertainment

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Emerging Entertainment is nextA generation of entertainment companies focused on bringing audiences and storytellers together by leveraging emerging technologies.The proposed valuation of the new business exceeds $65 millionand the company intends to prepare for future IPOs.

Former Executive Vice President of Sony Interactive Entertainment/PlayStation, Simon RootJoin the business Chairman, beside CEO Ian Hambleton (Former CEO of Maze Theory).

Simon has worked at PlayStation for 25 years and has held senior international leadership roles for the past 10 years. Ian is a successful entrepreneur with a 20-year history of founding and growing creative businesses across tech, digital, gaming and green tech at Found Studio, Maze Theory and Ecologi.

Emerging Entertainment Benefit from the combined legacy of the two combined entities, the skills and experience of employees, and the existing product portfolio and asset base. Together, these elements provide companies with a unique set of capabilities to successfully deliver engaging content such as mixed reality games, Web3 games, and Web3 token Provide services in a range of entertainment media.

The new company will balance the traditional with the new; technologically innovative storytelling skills; and a proven business model with more modern forms of monetization.

Over 60 developers and executives with extensive experience in AAA game development, a game studio with four centuries of historyThe value of comprehensive knowledge. Their comprehensive resume includes: FIFA, NBA Online, The Sims, Need for Speed, Gran Turismo, Lord of the Rings, Horizon Zero Dawn, Sniper Elite, Peaky Blinders: King’s Ransom, Doctor Who: Edge of Time, Blood and Truthand PlayStation VR world.

Drawing on its expertise in creating VR games for iconic shows, Emergent Entertainment has signed deals with a number of global entertainment properties such as Doctor Who and pointy eye patchmore VR game announcements to come.

The company’s first Web3 project, start again, currently in development, takes players on a journey from a present catastrophe to a post-apocalyptic future. With a unique community-based survival philosophy, the game puts players in full control of their own destiny by leveraging resources.

Chairman of Xinxing Entertainment, Simon RootSay, “The Emergent Entertainment leadership team is passionate about the creative opportunities offered by the latest technological innovations.”

CEO Ian Hambleton Add to, “We’re excited to bring together AAA game creators and advanced Web3 engineering skills like never before. We’re focused on delivering the best games and experiences using technology that truly benefits players and new audiences.”

About Emerging Entertainment

Emergent Entertainment PLC is nextGeneration Entertainment Company; and Formally Merged LondonBased on video game studio Maze Theory and Web3 Technologies, Pluto Digital PLC. It brings storytellers and their audiences closer by leveraging new technologies including VR, AR, AI and blockchain.

The business is led by the CEO, Ian HambletonSerial Entrepreneur, Former CEO of Maze Theory and Chairman of Exec, Simon Rootformer executive vice president of Sony PlayStation.

Emergent Entertainment will provide engaging content including mixed reality games, Web3 games and Web3 token Various types of entertainment services are provided.

Its first Web3 game, start againis in development and has signed deals with several global entertainment properties to leverage Maze Theory’s expertise in creating VR games for iconic shows such as Doctor Who and Pointy eye patch.

The game studio has more than 60 developers and executives with extensive experience in AAA game development, with four centuries of combined knowledge.

photo: https://mma.prnewswire.com/media/1928809/Peaky_Key.jpg
photo: https://mma.prnewswire.com/media/1928810/ResurgenceCryoFreezing.jpg
photo: https://mma.prnewswire.com/media/1928807/Simon_Rutter.jpg

SourceEmergent Entertainment

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