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DUBAI, UAE – India TV, India’s leading Hindi news channel, has announced that it will launch in the UAE on 29th April in partnership with NKN Media, which has been appointed as India TV’s exclusive advertising sales and distribution partner in the UAE region.
The launch event saw Bollywood superstar Salman Khan and India Television Chairman and Editor-in-Chief Rajat Sharma gather in Dubai to film an episode of India’s longest-running show ‘Aap ki Adalat’. During filming at the Hilton Hotel in Al Habtoor City, Dubai, Salman entertained the audience with his witty answers to Rajat Sharma’s questions. At the end of filming, Rajat Sharma surprised viewers by announcing that Indian TV will now air in the UAE, starting with Salman Khan’s episodes.
The move is a major milestone in India TV’s goal of informing and empowering Indians across the globe through accurate, in-depth and fact-based journalism, free from bias or sensationalism. Ritu Dhawan, Managing Director, India TV emphasized the channel’s aim to inform and empower Indians across the globe through accurate and fact-based news reporting, thereby establishing India TV as the most trusted and reliable source of news. The expansion of Indian TV coverage to the UAE marks a major milestone in achieving this goal. The channel aims to cater to the needs of the Indian expatriate living in the UAE and provide them with comprehensive news coverage on India and the rest of the world.
NKN Media will facilitate brand partnerships and provide advertising solutions to expand India TV’s presence in the UAE, creating a more innovative and engaging news content platform for viewers in the region.
Abdul Majid Khan, Chief Executive Officer and Managing Director NKN Media expressed confidence in the partnership’s productivity and potential to meet the needs of the region’s Hindi news consumer base. “Since NKN Media partnered with Indian TV last year, we had the vision to bring this flagship show to the UAE, giving it a local flavor. What could be better than producing this big show with superstar Salman Khan, Especially when he has such a “huge following in the UAE. The partnership with Indian TV stations is part of NKN Media’s ongoing efforts to expand its product portfolio and meet the growing demands of its audience,” he said.
The episode featuring Salman Khan will air on April 29 at 10pm in India and UAE. The launch of Indian TV in the UAE is a major milestone for the channel. It caters to the needs of the Indian expatriate living in the UAE and provides them with comprehensive news coverage on India and the rest of the world. Through its partnership with NKN Media, Indian TV is poised to become the most trusted and reliable source of news for the Indian diaspora in the UAE.
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About Indian Television
indian tv is Hindi news channel based on noida, Uttar Pradesh, India. The channel was launched on May 20, 2004 by Raja Sharma and wife Ritu Dhawan. The channel is a subsidiary of Independent News Service and was co-founded in 1997 by Sharma and Dhawan. In a short span of time, India TV has created benchmarks in terms of innovation, reach, ratings, time spent and viewer support. In fact, news coverage on Indian television has inspired talk shows on rival channels, Bollywood films, BBC documentaries and Time Magazine articles. In today’s rampant imitation, India TV may be the only Hindi-language news channel seen as “brave” and “different”. Today, Mr. Sharma’s editorial decisions affect an audience of 90 million C&S households. Featuring state-of-the-art digital connectivity, India TV’s broadcasting center is located in Sector 85, Noida, covering an area of more than 1,28,000 square feet.
About NKN Media
NKN Media is an established 360 degree communications agency that has been dedicated to meeting the needs of its clients since its inception in 1999. With an extensive presence in several countries including India, UAE, Singapore, Malaysia, Canada and Kingdom of Bahrain, NKN Media is a prominent player in the media industry. The agency provides a wide range of media services, including television, print, travel media, digital, radio, film and outdoor media. NKN Media prides itself on its exclusive partnerships with reputed media entities like Republic TV, India TV, NDTV 24×7, AAJ Tak and India Today. With the vision of becoming the world’s leading media outsourcing company, NKN Media focuses on delivering exceptional value to clients and partners while creating opportunities for organizational growth. NKN Media’s mission is to continuously develop and expand its services, always striving to provide its clients with first-class media solutions.
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