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June 12 (Reuters) – Sphere Entertainment (SPHR.N) It said on Monday that it will launch Sphere Studios in Hollywood to create immersive film content at its Las Vegas-based entertainment venue, Sphere.
The live entertainment and media company said the filmmakers will work with Sphere Studios’ Hollywood directors and producers to create multi-sensory films that will appear exclusively at the Sphere venue.
The first Sphere venue, a spherical music and entertainment venue in Las Vegas, is scheduled to open this fall, with plans for another venue in London.
The new studio campus in Burbank, California, will produce multisensory films that let audiences experience sound, touch (a feeling of being physically touched) and environmental elements, including heat, wind and smell, in addition to the usual visuals.
The company also said it will use a Big Sky camera system created by Sphere Studios to capture images and video of the high-resolution LED screen.
Big Sky is a custom ultra-high resolution camera system and immersive custom content creation tool featuring sharp cinematic lenses capable of capturing detailed large format images.
Sphere Entertainment, recently spun out of Madison Square Garden Entertainment (MSGE.N)Said the films would be screened during the day ahead of evening live events and concerts.
To attract touring artists, Sphere Studios will also work with artists to create immersive visuals for the Sphere’s 16K screen.
Reporting by Samrhitha Arunasalam in Bengaluru and Dawn Chmielewski in Los Angeles; Editing by Maju Samuel
Our standards: Thomson Reuters Trust Principles.
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