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Friday, February 23, 2024

Abu Dhabi’s first indoor snow park opens to public


Majid Al Futtaim Entertainment brings sub-zero temperatures to tourists in the UAE with the launch of its latest attraction – Snow Abu Dhabi

Snow Abu Dhabi maintains -2°C temperature Image credit: Majid Al Futtaim Entertainment

Abu Dhabi’s first snow park has opened to the public and the new attraction is the latest in a string of snow attractions that operator Majid Al Futtaim Entertainment is opening across the UAE.

Part of the UAE capital’s Reem Mall, Snow Abu Dhabi covers nearly 10,000 square meters (107,600 square feet) and was designed as an enchanted forest within a world of snow and ice.

Maintaining temperatures of -2°C and 500mm of snow depth, this snow-themed park has more than 20 rides and attractions themed around activities like bobsleigh, boccia and zip lining.

In addition to the attractions, the park has three dining options, including a restaurant where guests can enjoy food and drinks surrounded by real snow.

“With the launch of Snow Abu Dhabi, our visitors will have the opportunity to escape to a magical winter wonderland, enjoying exciting activities and stunning surroundings,” said Bruce von Kaufman, Reem Mall Director. Kaufmann) said.

“We believe this partnership will set a new standard in customer satisfaction, ensuring that Reem Mall remains the destination of choice for Abu Dhabi residents and visitors seeking unforgettable memories and exceptional entertainment.”

Snow Abu Dhabi is the second Majid Al Futtaim Entertainment development to open in the MENA region within six months, following Snow Oman. The opening marks the fourth entertainment experience in the Global Snow portfolio – Majid Al Futtaim’s indoor snow and ski entertainment division.

Ignace Lahoud, CEO of Majid Al, said: “Entertainment has the incredible ability to bring people together and enhance the quality of life, and the opening of Snow Abu Dhabi reinforces Majid Al Futtaim’s commitment to bringing innovation and immersion to families in the MENA region The promise of a unique experience.” Futtaim Entertainment.

“We look forward to welcoming the local community and visitors to our newest Global Snow attraction, allowing guests of all ages to spend quality time together and create memories that last a lifetime.”


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