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Wednesday, March 22, 2023

After East Coast success, Rumailah Farms to expand across UAE

After East Coast success, Rumailah Farms to expand across UAE

Dubai, United Arab Emirates – ()–Rumaila Farm, the largest dairy manufacturer in the UAE, is making the leap from a regional brand to a national brand. After the huge success of its east coast store, it now plans to open two more stores – this time in Dubai and Qidfa.

“Our recent expansion in the UAE is the result of years of hard work and dedication,” said Abdullah Taleb, General Manager of Rumailah Farms. “By maintaining the highest quality standards and staying true to our values, we are rapidly outperforming our competitors.”

Qidfa brings farm-fresh dairy to Dubai

Rumailah Farm is known for its flagship stores in Fujairah Corniche, Fujairah Umbrella Beach Resort and Dibba. As well as offering high-quality dairy products, its popular chain of coffee shops is popular with locals and tourists alike.

Building on these initial successes, Rumailah Farm is now expanding its presence across the UAE, opening brand new outlets in scenic Qidfa and luxurious Dubai within the next two months.

“Our brand is growing, as are our physical stores across the country,” Taleb explained. “The unexpected success of our Fujairah branch has prompted us to expand further, with the ultimate goal of bringing farm fresh dairy products to the west coast of the UAE.”

Standing firm on the west coast

The Qidfa location marks Rumailah Farm’s latest project on the vibrant east coast, where it has enjoyed initial success and already enjoys high brand recognition.

The second location in Dubai’s upscale Jumeirah neighborhood will be the company’s first venture on the UAE’s fast-paced west coast, where it hopes to break into a new – and potentially lucrative – market.

“We are sure that visitors to our two new locations in Dubai and Qidfa will be as satisfied as our regular customers in Fujairah,” said Taleb.

“With this latest round of expansion,” he added, “Rumailah Farm is now poised to make the leap from a regional to a national brand.”

Both new Rumailah Farm stores are scheduled to be operational within the first quarter of 2023.

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