27 C
Dubai
Friday, April 4, 2025
spot_img

ARC, ForwardKeys launch new destination marketing tool

[ad_1]

Airline Reporting Corporation (ARC) and travel intelligence company ForwardKeys have launched Destination Gateway, a new data tool designed for Destination Marketing Organizations (DMOs), Tourism Boards, Convention and Visitors Bureaus.

The new product combines ARC’s industry-leading ticketing data with ForwardKeys’ travel search interest, airline schedules and capacity data to provide a comprehensive view of travel to a given destination.

With Destination Gateway, users can gain valuable insights into their destination and similar destinations to better inform decision-making and marketing strategies. Data is presented in easy-to-understand visuals that can be exported for presentation and further analysis.

“Destination Gateway represents a collaboration between two of the leading data organizations in the travel industry,” said Steve Solomon, Chief Commercial Officer at ARC. “Nowhere else can destination marketers find in-depth air travel data, travel interests and insights into the travel agencies that can bring travelers to their destination.”

Users can customize their Goal Gateway reports across four modules to provide insights into development goals:

• Performance – the attractiveness of the destination to travelers.
• Recovery – Compare today’s travel levels to pre-COVID-19 levels.
• Connectivity – Data designed to aid in negotiating with airlines.
• Agencies – Find out which agencies sell travel to specific destinations.

Olivier Jager, CEO of ForwardKeys, commented: “We are very excited about the launch of Destination Gateway in the US – this is the first tangible result of our partnership with ARC, and we anticipate many more to come. ForwardKeys has many years of service and support for travel Experience in related business with over 60 DMO related clients in Central & South America, Caribbean, Europe, Africa and Asia Pacific with strong market leadership.

“We look forward to working with ARC to bring data insights and intelligence from Destination Gateway to ARC customers in the US.” – arab trade news agency

[ad_2]

Source link

Related Articles

ADES Strengthens Global Presence: Saudi Drilling Giant Expands into Brazil with $85.1M Landmark Deal

ADES Holding Co., the Saudi-based drilling giant, has made a bold move into the Brazilian market with an $85.1 million charter agreement, signaling a...

UAE Revolutionizes Currency: New Dirham Symbol and Digital Transformation Unveiled

UAE has introduced a new symbol for the Dirham as part of its broader strategy to modernize the country’s financial sector and advance its...

Exclusive Interview with Taha Alwaisi, Chief Sales Officer, Royal Palm DatesGroup

Exclusive Interview with Taha Alwaisi, Chief Sales Officer, Royal Palm DatesGroup Introduction In the ever-evolving landscape of agribusiness, few names stand out as prominently as...

Sharjah Digital Department Sets Regional Benchmark With Circularo Award for Digital Transformation

Sharjah Digital Department Sets Regional Benchmark With Circularo Award for Digital Transformation Sharjah, 26 March 2025: In a milestone that underscores Sharjah’s leadership in innovation...

Vitaliy Chiryassov: Expert Take On Prospects and Challenges of an Educational Business in the UAE

Vitaliy Chiryassov: Expert Take On Prospects and Challenges of an Educational Business in the UAE In this interview, we discuss how to start an education...

Latest Articles