Meet Datuk Yuro TY, CEO of Tri-T Group and NEST CAPITAL Partners HK Ltd. A Singaporean businessman, he leads a diversified holding company engaged in mineral mining, real estate, online gaming, and investments. His strategic foray into the UAE market since 2016, focusing on gold, diamonds, and real estate, has yielded resounding success. The UAE’s favorable business environment, coupled with local Emiratis’ respectful support, has propelled his ventures forward.
As the head of Tri-T Group based in Dubai, Yuro TY oversees property development, renovations, and precious metal trading. Trust, integrity, and reliability are the cornerstones of his operations. With a commitment to comprehensive analysis and prudent decision-making, he guides his investments with utmost care. Beyond financial success, Yuro TY defines success as bringing happiness to others. His advice to entrepreneurs is to work hard, pursue dreams, seek mentorship, and maintain a humble profile. Yuro TY, a visionary businessman, leaves an indelible mark on the global business landscape.
Tell us a bit about yourself.
I am Datuk Yuro TY, a Singaporean businessman. I am currently the CEO of Tri-T Group and NEST CAPITAL Partners HK Ltd, a holding company involved in mineral mining, real estate, online gaming, and investments.
I am also an investor and philanthropist who is passionate about charitable work. In addition, I have a keen interest in sports cars and currently own an STO Lamborghini and an F8 Ferrari Spider, among others.
What brings you to the UAE?
In 2016, the board of directors made a strategic decision to venture into the UAE market, focusing on trading gold, diamonds, and real estate investment. This bold move has proven to be highly successful for our company thus far.
Why do business in the UAE?
The favorable business environment in the UAE has enticed us to expand our operations in this dynamic region. Notably, the UAE exhibits a business-friendly landscape that accommodates both local and foreign investors. Moreover, we have experienced firsthand the respectful and supportive nature of local Emiratis towards foreign investors like ourselves. Leveraging my royal title, the UAE presents an exceptional opportunity to thrive and flourish in the realm of business.
Tell us more about Tri-T Group and what you do in the UAE and around the world.
Tri-T Group serves as the central operations office based in Dubai, UAE. Primarily functioning as a property development firm, our expertise lies in real estate and property renovations. In addition, we provide traders with lucrative opportunities to invest in precious metals such as gold, silver, and other valuable stones within the thriving market of Dubai. Our dedicated team of highly skilled and qualified professionals aims to fulfill both our clients’ investment objectives and their property requirements.
Our comprehensive services encompass bullion trading and the sale of uncut diamonds, precious stones, and other metals. Through our user-friendly online marketplace, clients can easily engage in gold and silver trading and acquire precious stones as valuable commodities. Rest assured, the bullion we offer is meticulously certified and tested to ensure the utmost quality for our discerning clientele.
As a global trading company, Tri-T Group boasts diverse holdings across numerous industries worldwide. Our mission is to make a significant impact on the global business landscape by influencing multiple sectors. With our headquarters situated within the prestigious Dubai Economic Zone, we continuously strive to establish influential brands within pivotal sectors that shape the world.
Tri-T Group, as a venture capital and asset holding firm rooted in Asia, actively provides equity to emerging companies and organizations across the globe. Our collaboration with the parent investment company, Tri-T Group, has underscored the importance of funding for upcoming firms and agencies. This aspect is an achievement that the Tri-T team consistently delivers with remarkable success.
What aspects of your business are non-negotiable?
Conducting business in the UAE presents a unique landscape compared to other countries. Here, the cornerstone of successful business relationships lies in the paramount value of trust, particularly within our specific industry. It is of utmost importance that every commitment made is upheld without compromise. In the UAE, integrity and reliability are non-negotiable principles that underpin the foundation of our operations.
How do you decide what companies/products to invest in?
I always prioritize comprehensive analysis when making critical decisions. When faced with unfamiliar challenges, I engage in thoughtful discussions with my esteemed board members. Together, we carefully evaluate the available options and meticulously assess the feasibility of potential investments. Through this diligent process, we ascertain whether to proceed with the investment or explore alternative avenues.
What is your definition of success?
Success can be defined as the ability to bring happiness to others, signifying a significant milestone in one’s personal journey. It is important to recognize that true success extends far beyond mere financial wealth. Monetary gain should not be the sole measure of one’s accomplishments.
What advice would you give your 20-year-old self?
Pray and work hard until you achieve your goals, and then make your dreams come true. Start your own business as early as possible or support your family with their business.
If you were to write a book about yourself, what would you name it?
If I were to write a book about myself, I would title it “A Man with No Name.” Despite my accomplishments and prestigious title, I have always preferred to remain in the background, maintaining a humble and low-profile presence.
What are some of your everyday habits?
First thing in the morning, upon awakening, I dedicate time to prayer. Despite my demanding work schedule, I prioritize quality time with my family. Additionally, I ensure that I carve out time for my beloved pets, as my fondness extends to both dogs and cats. As the day comes to a close, I conclude it with a final prayer.
What advice would you give to an entrepreneur starting out?
My advice to all startups is that in order to achieve future success, it is crucial to seek the guidance of a mentor and heed their wise advice. Additionally, finding an idol whom you admire and learning from their experiences can be highly beneficial. Remember, patience is key as running a business is a challenging endeavor that requires time and dedication.
Who inspires you with awe and why?
My father inspires me. I know him and his style of running the business, and even though he is old, he is hands-on with his business.
What’s that one quote you live by?
My quote would have to be, “Live one day at a time.”