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The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) has recently appointed a representative sales team to promote Abu Dhabi locally as a destination in the GCC countries.
Through the Experience Abu Dhabi destination brand, the sales team will operate to showcase Abu Dhabi’s Emirati hospitality, natural beauty, and cultural and leisure experiences. The on-the-ground team will consist of industry experts in sales, marketing and PR and will be based in seven GCC cities: Riyadh, Jeddah, Dammam, Kuwait, Muscat, Doha and Manama.
The new sales team will focus on building relationships with tour operators, tour operators and tourism stakeholders in the GCC region to increase Abu Dhabi’s presence in the market. The team will work to increase visitor numbers to Abu Dhabi by promoting the destination’s diverse cultural and entertainment offerings, as well as luxury accommodation and world-class attractions.
The GCC region is an important market for Abu Dhabi’s tourism industry and the new sales force is expected to play a key role in strengthening Abu Dhabi’s position as a leading destination in the region and attracting more tourists from GCC countries.
Abdulla Youssef, Director, Tourism Trade and Market Development, DCT Abu Dhabi, said: “We are delighted to announce the appointment of a new sales team in the GCC region. The team’s knowledge and expertise in the tourism industry will be invaluable in promoting Abu Dhabi Dhabi as a destination and driving tourist numbers to the emirate. We believe their efforts will play a key role in enhancing Abu Dhabi’s position as a major tourist destination in the region.”
In recent years, Abu Dhabi has been investing heavily in tourism infrastructure, focusing on developing its cultural and entertainment offerings. The emirate is home to a range of world-class attractions, including the Louvre Abu Dhabi, the Sheikh Zayed Grand Mosque and the Abu Dhabi Falcon Hospital on Yas Island, and is fast becoming a popular destination for tourists from around the world. – trade arab news agency
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