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Fintech startup launches financial wellbeing app

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Dubai-based fintech startup Crunch App today (20 October 2022) announced the launch of its mobile app “Crunch: Personal Finance”; a new personal finance management app designed to enable individuals to platform to easily manage their money, increase their net worth and achieve financial well-being.

The state-of-the-art platform seamlessly syncs a user’s financial accounts (including bank accounts, credit cards, and loans) into one place and provides an up-to-date view of a user’s income and spending.

According to the company, the app offers customizable budgeting tools, insights and analytics, where users can set goals and personalize categories to improve their financial literacy and change the way they use their money. Users will have access to all the information they need to track spending and savings, enabling them to make smarter, more confident choices and stay on track to meet savings goals and make healthier financial decisions.

Crunch also uses the highest level of bank-grade security, such as TLS data encryption and FaceID login, to keep your data safe, private, encrypted, anonymous, safe and protected at all times.

The app cannot access, store or save the user’s banking credentials and works with technology service provider Lean Tech, a technology service provider regulated in the UAE by the Financial Services Regulatory Authority of the Abu Dhabi Global Market (ADGM), to ensure user security and privacy , in line with bank-level global financial standards.

In addition, Crunch embarked on its global growth plan, initially focusing on the UAE, with more than 15 local and international banks, and plans to expand to other countries in the region soon.

Husam Aboul Hosn, founder and CEO of Crunch App, said: “Crunch is an innovative tool that empowers individuals to help them make informed decisions about their finances. It is designed to do the heavy lifting on behalf of users and provide them with Essential tools to focus on increasing their wealth through multiple investment and savings options, deconstructing the threats behind dealing with finances. We believe managing your finances should be as easy as sending a text message: it should be done anytime, anywhere, with just a few clicks ; Our focus is to make your financial life easy, convenient and completely stress-free.”

In line with the UAE’s priority financial literacy agenda set by the Ministry of Community Development, Crunch aims to transform the way people use their money for greater financial security and educate them on the importance of good personal financial management.-TradeArabia News Service

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