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McLaren Automotive, creator of Britain’s pioneering supercar, has announced the appointment of Robert Holzhausen as Marketing Director for the Middle East and Africa (MEA).
Holtshausen, who has over a decade of experience with McLaren Automotive and over six years in the Middle East and Africa (MEAF) region, will lead the company’s local business from the brand’s regional office in the Kingdom of Bahrain.
Holtshausen joined McLaren Automotive in 2012 with a background in automotive sales and marketing, most recently as Regional Sales Manager – Middle East and Africa. In his new role, Holtshausen will focus on building on the brand’s leading position in the region and will report directly to Brett Soso, Managing Director EMEA, based at the company’s headquarters in Woking, UK.
brand experience
“I am delighted to announce the new appointment of Robert, which will be a very exciting time for our brand as McLaren celebrates its 60th anniversary this year. Robert brings a wealth of brand experience to the role and I I am confident that his expertise and results-focused approach will enable us to maintain the highest standards of professional service and operational excellence for the benefit of our retail partners and discerning clients,” said Brett Soso, EMEA Managing Director.
“The MEAF region presents fantastic opportunities, and I look forward to contributing to and driving our continued success in the region,” said Holtshausen. — trade arab news agency
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