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Premier Motors opens new state-of-the-art showroom in Rowdhat, Abu Dhabi

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Premier Motors, one of the leading car dealers in the Emirate of Abu Dhabi, has opened a new state-of-the-art showroom in the Rowdhat area, expanding its footprint and bringing convenience and choice to customers in the UAE capital.

The new facility, covering more than 61,000 square feet, will have some of the most popular car brands in the UAE, including Ford, Jaguar, Land Rover and Maserati, and will be located across from Zayed Sports City and close to Sheikh Zayed Grand Mosque.

“We have expanded our business in Abu Dhabi to cater to customers in the Rowdhat area and beyond. We look forward to welcoming everyone to this new factory and providing them with the excellent service they expect from us,” Al Tayer Motors CEO Ashok Khanna said.

The exhibition hall has a dedicated area for displaying approved used cars of all four brands, and is equipped with a new car configuration area, as well as branded goods and accessories display. A specially designated delivery room has been provided, and the vehicle has been handed over to the customer.

In addition, in preparation for the demonstration of electric vehicles (EV), the new exhibition hall has the necessary infrastructure to charge the EVs in the exhibition hall.

Ford showroom

More than 20 cars were displayed in the Ford showroom, including the Ford GT, the exciting new Bronco, the new Ford Raptor and the new Shelby Mustang, as well as the most popular models of the year such as the Explorer, Edge and Mustang GT. In addition, 13 Ford-approved vehicles are displayed on the mezzanine level of the exhibition hall. Each vehicle undergoes a 164-point comprehensive inspection and comes with a two-year service contract and warranty, and a 30-day repurchase guarantee.

Jaguar Land Rover Showroom

The Jaguar and Land Rover showrooms each have 12 cars, including the latest models of the Land Rover Defender, Discovery, Range Rover Sport, Velar and Evoque; Jaguar models include XF, E-PACE, F-PACE and all-electric I -PACE.

Nine vehicles approved by Jaguar and Land Rover are displayed on the mezzanine floor of the showroom. Each vehicle comes with at least two years of approved warranty, 24 months of 24×7 roadside assistance, and strict 165-point mechanical, electrical and safety inspections.

All cars are refurbished by Jaguar Land Rover’s well-trained technicians using the latest technology and original parts. The vehicle’s certified kilometer inspection, complete up-to-date service history and road tests.

Maserati showroom

The iconic Italian car brand Maserati opened a new address in this showroom in Abu Dhabi, displaying 11 cars, including the newly arrived Levante Hybrid and the special edition F-Tributo Ghibli.

The mezzanine floor of the Maserati showroom displays certified used (CPO) vehicles. Each CPO vehicle undergoes a 190-point inspection, complete body re-adjustment, and full maintenance in accordance with factory standards before being delivered to the customer. This ensures that the car is as good as a new car and can provide the same exciting driving experience, which is the hallmark of every Maserati car.

The water, air-conditioning and lighting systems of the entire facility adopt environmentally friendly technologies. The use of LED lighting helps reduce energy costs, while motion sensor technology helps reduce energy consumption by turning off lights during quiet or unused periods and turning them on when motion or reduced brightness in the area is detected. The most advanced insulation materials can reduce the energy consumed by heating, ventilation and air conditioning (HVAC) systems.

The showroom is open from Saturday to Thursday from 8 am to 8 pm.

to know more information, Please visit https://www.premier-motors.aeFor media inquiries, please contact: Sony Elias, Senior Public Relations Manager, Al Tayer Motors, Dubai, UAE. Tel: +9714 3037515, Mobile: +971505811249, Email: selias@altayer.com

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