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Islamabad: The Arab world has recently become famous for being home to some of the world’s most popular lifestyle influencers. Whether it’s Huda Kattan creating stunning looks with her incredible makeup skills, or Jessica Kahawaty promoting humanitarian causes through her modeling work, here’s a list of influencers from the Middle East who have achieved their achievements and loved by Pakistanis. You should follow them too!
Huda Katan
Huda Kattan is undoubtedly the queen of influencers in the UAE. The founder of beauty brand Huda Beauty, Kattan is an Iraqi-American makeup artist, beauty blogger and entrepreneur with nearly 40 million followers on her own Instagram account and the official Huda Beauty account. Kattan started her beauty career by posting makeup tutorials on YouTube, gaining huge popularity and becoming one of the most important beauty influencers in the world.
Karen Wasseng
Karen Wazen Bakhazi has over 1 million followers (including almost all major Pakistani fashion and celebrity stylists) and runs the lifestyle blog Karen’s Choice, which is both inspirational and insightful. The influencer frequently posts about life in Dubai with her three children and equally beautiful husband. Wazen has graced the covers of international publications including Harper’s Bazaar and Elle, and even launched its own line of sunglasses. Because each article Wazen publishes typically gets more than 5,000 hits within hours, Wazen’s blog and Instagram account are wildly popular, with companies like beauty giant Procter & Gamble approaching her to review their products and chatting with her Followers share her thoughts.
Farage’s Ax
Ascia Al Faraj, also known by her social media name Ascia AFK, is a Kuwaiti fashion blogger, model and fashion designer. With over 2 million followers on Instagram, she is considered one of the most influential bloggers and social media influencers in the Middle East. Al Faraj looks modest, looks radiant in a hijab, and uses her social media accounts to cover her family, her skincare products and TV appearances. She has worked with brands such as Ralph Lauren, Dior, Chanel, TAG Heuer, Net-a-Porter and Tory Burch. She is also the face of Riva Fashion. Her fashion designs are mainly aimed at women who wear the hijab, and she has a large following in Pakistan.
Jessica Khawati
Jessica Kahawaty is a Lebanese-Australian TV host, beauty queen, model, charity worker and most recently the face and host. Now’ and ‘Omg! Nujom’. Jessica studied a Bachelor of Laws and Business in Finance in Sydney and used her TV and modeling work to further her humanitarian work to set herself apart from other influencers.
Arita
With 2 million followers on Instagram, Nour Arida, a Lebanese model signed to the management of ELITE Models, shares with her followers her inspirations on fashion, trends, designers, lifestyle and more. Like Kahawaty, she has used her position of influence to advance humanitarian causes. Her feed is a mix of editorial and photos of her with her husband and family, often eating pizza.
Maria Arya
Palestinian-Puerto Rican Maria Alia, who calls Brooklyn home, is a hijab-rocking model represented by Muse Models, whose modest fashion sense combined with high-street and high-end looks has earned her more than 400,000 followers. Her Instagram page showcases Alia’s stylish interpretation of fashion and lifestyle.
from Mona House
Recognize the last name? Mona Kattan is Huda Kattan’s sister, and her glamorous and delightful Instagram presence has earned her an influence of over 2 million herself. Mona owns her fragrance line Kayali and also stars with Huda on their own reality series “Huda Boss”.
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