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CAIRO: The high-profile Saudi entertainment calendar has expanded to another part of the country, bringing its total number of venues to 17 this summer.
Najran in southwestern Saudi Arabia has been put on the map for the 2023 Kingdom Tour, a multi-station summer event launched by Turki Al Alsheikh, head of the Saudi General Entertainment Authority (GEA).
“Kingdom Tour 2023 is the largest entertainment tour in the Kingdom,” he said.
Organized and managed by local companies in different regions, the event involved hundreds of Saudis in all stages of preparation, presentation, demonstration and supporting logistics and technical services.
Al Alsheikh added, “Through the Kingdom Tour 2023, GEA strives to provide opportunities for the private sector in the regions and cities it visits to maximize the economic benefits and benefits of the entertainment interactions experienced in these regions,” Al Alsheikh added, according to the Saudi Press Agency SPA. social influence.”
‘Kingdom Tour 2023’ started last month and runs until late September in Riyadh, Dammam, Northern Borders, Hafr Al Batin, Tabuk, H’ail, Al Qassim, Al Ihsa, Al Kharj, Wadi and more The cities hold Al Dawasir, Jeddah, Taif, Al Namas, Al Baha, Jizan, Abha and Najran.
The event included concerts by several prominent Saudi and Arab singers, including Mohammed Abdu, Rabeh Saqer, Asala and Khaled Abdulrahman.
A series of theatrical productions starring leading actors from the Arab world will also be staged.
Saudi Arabia has sought to boost its entertainment industry in recent years, staging a series of concerts, cinemas, theater performances and competitions that have attracted large audiences at home and abroad.
In May 2016, Saudi Arabia established GEA, a state institution that has since sponsored a string of top-notch concerts, stage shows and festivals. In April 2018, Saudi Arabia reopened cinemas for the first time in nearly 40 years.
As many as 120 million people have attended entertainment events in Saudi Arabia since 2019, Al Alsheikh said, as the country seeks to diversify its oil-dependent economy.
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