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Workshop discusses future trends and best practices in social media

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The importance of employing skilled and competent professionals, expanding investment in the education system and providing vocational training opportunities for graduates was discussed at a seminar organized by the Dubai Chamber of Commerce.

Also receiving attention is the need to provide legal support and guidance to companies operating in the sector, create more opportunities for digital training, and enhance access to financing and data from the industry.

The Dubai Digital Economy Chamber, one of the three chambers under the Dubai Chamber, organized a high-level seminar for representatives of leading social media companies to discuss the challenges facing the social media industry and ways to ensure that current government policies, initiatives and strategies facilitate this Innovation and business friendliness in key areas.

industry leader

Held at the headquarters of the Dubai Chamber, the seminar is the second in a series recently launched by the Dubai Digital Economy Chamber to bring together industry leaders to discuss current and future trends affecting specific industries, in addition to various ways of supporting them. Network and share insights The Chamber works to foster partnerships and solutions to advance the private sector in the digital age.

In his opening remarks, Ahmed Bin Byat, Deputy Chairman of Dubai Chamber of Digital Economy, highlighted the Chamber’s commitment to supporting forward-thinking businesses and entrepreneurs to leverage the benefits of social media and all aspects of the growing digital economy.

“Social media continues to drive global growth by creating new jobs and expanding access to information. This important area benefits not only large corporations, but also small and medium-sized enterprises. It can be used as a tool to promote open innovation, with different innovation channels stage of user collaboration,” he said.

two-way communication

Bin Byat added that the Digital Industry Seminar Series is an important platform for maintaining two-way communication with members and industry leaders to foster growth and policy innovation in Dubai’s social media and digital ecosystem. “Connecting with and hearing from social media executives and decision-makers is critical to fostering collaboration and partnerships while identifying best practices for industry-level social media innovation frameworks,” he said.

According to the UAE Digital Lifestyle Report 2022, the UAE has the highest social media usage in the world relative to its population.

The study, published by the Telecommunications and Digital Government Regulatory Authority, puts the country’s usage rate at 106%, the only country in the world to exceed 100%. The average UAE resident spends more time on social media per day than any other social media user on the planet, with online consumer data firm Statista estimating 147 minutes per day.

The Digital Lifestyles report shows that UAE citizens spend an average of 4.35 hours per day on social media, ranking them 12th globally. They also spend more than 8.3 hours a day online, making them the 10th most active people in the world. The global average is just under 6.6 hours. — trade arab news agency

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