Way of Water dives into visually immersive ScreenX and multi-sensory 4DX cinema

December 6, 2022

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Tickets are now on sale

Hollywood, California, December 6, 2022 /PRNewswire/ — CJ 4DPLEXthe world’s leading producer of premium film formats and film technologies, today announced that 20th Century Studios, Lightstorm Entertainment and james cameron’s highly anticipated “Avatar: Way of Water” It will be unveiled at the same time in the visually immersive 270-degree panoramic ScreenX theater and the multi-sensory 4DX theater December 16, 2022More than a decade after the events of the first movie, “Avatar: Way of Water,” combined with CJ 4DPLEX’s movie format, guarantees the most immersive viewing experience for a sci-fi adventure.

For the first time ever, viewers will be able to witness the lush lands of Pandora in an immersive 270-degree viewing experience, with exclusive story-enhanced images only available in ScreenX. CJ 4DPLEX works closely with 20th Century Studios, James Cameron and Lightstorm Entertainment ensure the exhilarating journey is presented at the highest quality. “Avatar: Way of Water” will air on more than 349 ScreenX screens around the world.

4DX immerses audiences in the movie’s action with more than 21 unique motion and environmental effects. It goes beyond the traditional movie experience with special effects such as vibrations, water, wind, snow, lightning and scents. “Avatar: Way of Water” will be played on more than 783 4DX screens around the world.

“Thirteen years ago, ‘Avatar’ pushed the industry into the future, and ‘Avatar: Way of Water’ will certainly continue that tradition,” said Don Savant, CEO and President of CJ 4DPLEX America. “Thank you 20th Century Studios, James Cameron Thank you for working so closely with Lightstorm Entertainment and for the opportunity to share the amazing world of Pandora in ScreenX and 4DX. “

Jongryul Kim, CEO of CJ 4DPLEX, said, “We are excited to immerse viewers of Avatar: Way of Water in james cameron’s Go on an amazing sci-fi adventure with ScreenX and 4DX. Our premium format cannot be replicated domestically, delivering a one-of-a-kind viewing experience that takes viewers to new heights. “

Tickets for Avatar: Way of Water are on sale now at local ScreenX and 4DX theaters.

about Avatar: The Way of Water

Set more than a decade after the events of the first film, “Avatar: Way of Water” tells the story of the Sully family (Jack, Neytiri, and their children), their troubles, and the The long years of keeping each other safe, their battles to survive and the tragedies they endured.

About CJ 4DPLEX

CJ 4DPLEX is a leading next-generation cinema technology company headquartered in Seoul in international offices Angel and BeijingThe company creates innovative cinema technologies for theaters worldwide, including “ScreenX,” “4DX” and “4DX Screen,” allowing consumers to experience movies like never before.

CJ 4DPLEX is part of the CJ Group, which also includes entertainment giants CJ CGV (the fifth largest theater chain in the world) and CJ ENM (CJ Entertainment & Media), which produces the Academy Awards®, Golden Globes® and SAG Awards Award-winning film “Parasite.” CJ 4DPLEX was named the Most Innovative Company in Live Events in 2017 and 2019 by Fast Company, and the technology won a Silver Edison Award in the Media and Visual Communications – Entertainment category in 2015 and 2018.

ScreenX is the world’s first multi-projection cinema with an immersive 270-degree field of view. By extending the imagery beyond the frame and onto the theater walls, ScreenX places the audience directly at the center of the story, creating a visually immersive viewing experience like no other. To date, there are more than 349 ScreenX auditoriums in 38 countries around the world.

4DX provides moviegoers with a multi-sensory moviegoing experience that connects audiences to movies through motion, vibration, water, wind, snow, lightning, smell and other special effects that enhance the visuals on screen. Each 4DX auditorium contains motion-based seating, synchronized with over 21 different effects, and optimized by a skilled editorial team. To date, there are more than 783 4DX theaters in 69 countries around the world.

4DXScreen is the powerful combination of our ScreenX and 4DX’s ultra-immersive cinema technologies in one auditorium, creating an unprecedented experience for moviegoers. To date, 42 4DXScreen have been installed worldwide.