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Gitex Global 2022, held in Dubai last October, achieved record results, generating a total economic output worth AED 2.6 billion (US$ 698 million), of which 57% (AED 1.4 billion, $394 million) Economic Impact Assessment Report.
Gitex Global 2022 attracted over 170,000 attendees, of which 40% (68,000) were international. The 42nd edition of the world’s largest technology exhibition at the Dubai World Trade Center (DWTC) is estimated to support 9,600 jobs and generate AED463 million (US$126 million) in disposable household income, a 55 percent increase over 2019.
Omar Sultan Al Olama, Minister of State for Artificial Intelligence, Digital Economy and Remote Work Applications and Chairman of the Dubai Digital Economy Chamber, said that under his wise leadership, the UAE is moving towards a new vision of the future, leading to new growth summits and comprehensive sustainable development. Sustainability Summit.
He added that the UAE is leading the continuation of its development path in key sectors of the economy of the future, including artificial intelligence, digital transformation, knowledge economy and the fourth industrial revolution, among others, with a proactive strategy to cement its position as the center of the global economy
He further emphasized the importance of organizing GITEX Global 2022, whose extraordinary success reaffirmed Dubai’s leadership and status as the world’s premier destination for business and technology investments. The world’s largest tech show once again set the benchmark for the size of any major international event, providing a much-needed boost to the global economy.
“GITEX has been an important contributor to Dubai’s economic growth,” added Helal Saeed AlMarri, Director General of Dubai World Trade Centre. “The 42nd edition in 2022 was an unprecedented success at every level, putting Dubai and the UAE at the forefront of future technologies.”
“DWTC has been a standard-bearer for the global MICE industry, not least in asserting greater demand for events in the new post-pandemic economy. Gitex Global 2022 is not only a strong endorsement of this fact, but also reflects the 176 countries’ recognition of Dubai as a global Confidence in the capital of business and tourism,” concluded AlMarri.
Global attendees drive economic impact through longer stays and higher spending
With 40% international attendees, Gitex Global 2022 is a big leap from previous editions and reflects the event’s truly global stature. According to DWTC’s Economic Impact Assessment report, half of this year’s international attendees traveled with a companion, spending an average of 6.4 days in Dubai. International attendees spent an average of AED 13,000 on goods and services (including flights, hotels, entertainment and retail) during the show, five times that of UAE attendees.
Gitex Global 2022 Independent Study for Global ‘Best Large Show’ Coverage
The scale and growth of this year’s major tech show is unprecedented, befitting its reputation as a super-connector accelerating the world’s digital economy, and according to independent body GRS, it has been named “the best major exhibition in the world across all industry events’ industries. Research Consulting.
The largest ever Gitex Global unleashes the full power of the digital world, featuring more than 5,000 exhibiting companies from 90 countries and an exhibition area of ​​2 million square feet, a year-on-year increase of 25% and 33 football fields.
GRS conducted an Exhibitor Satisfaction Survey, looking at key performance indicators (KPIs) including importance of the event, overall satisfaction, likelihood to recommend the exhibit, and likelihood to return.
“Combined with these four KPIs, GITEX 2022 is the best major exhibition in any industry that we have monitored”, said GRS CEO Enrico Gallorini, adding that Gitex Global’s NPS (Net Promoter Score) is a proxy for hype and has continued to grow over the years.
“In the past ten years, we have never seen any major fair with more than 2,000 exhibitors achieve the record NPS of Gitex Global 2022. This is a remarkable result, as the fair strives to find a balance between quantity and quality. Balance. Gitex Global 2022 was a huge success while maintaining incredible high quality and excellence,” added Gallorini.
Gitex Global’s economic clout and status as the world’s ultimate tech super-connector is on the rise, while Dubai’s international visitor numbers remain on an upward trajectory. According to the latest figures, the UAE welcomed 10.1 million tourists from January to September 2022, a 163% increase from the same period last year and slightly lower than the pre-Covid-19 period of 12 million.
Economic Impact Modeling Framework
The Gitex Global 2022 Economic Impact Assessment Report is based on a framework that considers direct expenditures by event organisers, exhibitors and attendees, as well as ‘indirect’ and ‘induced “Value Impact Activities Sector. The model does not include any capital infrastructure investments, the impact of deals completed during the campaign, and any human capital gains. – trade arab news agency
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