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The deal will bring racing’s most prestigious brands and events into the Metaverse through Photo Finish™ LIVE, a virtual horse racing platform.
Orlando, FL, April 12, 2023 /PRNewswire/ — orlando– Game development studio Third Time Entertainment has signed a groundbreaking multi-year deal with Churchill Racetrack, home of the iconic Kentucky Derby, to bring the world’s most prestigious racehorse to the virtual world through the studio’s cutting-edge virtual horse racing game Experience, Photo Finish™ LIVE.
Beginning with the 149th Kentucky Derby this year, Churchill Downs and Third Time Games will bring the legendary “Run for the Roses™” to the digital world by hosting a month-long season event on the Photo Finish™ LIVE platform, each The events all end with a grand race, practically equivalent to the Kentucky Derby.
At each race to the Derby, Photo Finish™ LIVE players will race on their virtual road to the Derby against real money purse prizes they have purchased and/or bred and owned, all for a chance to win a virtual Kentucky Derby crown.
“We are very excited to be partnering with Churchill Downs to bring the Kentucky Derby and Road to the Derby to the virtual world,” said ian cummingsCEO of Photo Finish™ LIVE.
“Our technology is revolutionizing the way fans experience horse racing and we believe this partnership will help bring the sport to a new generation of fans.”
The Third Time / Churchill Downs partnership marks a pivotal moment in the world of horse racing, as fans of the world’s oldest sport can now experience the excitement and excitement of the Kentucky Derby in a whole new way, utilizing the world’s latest technology.
“As we celebrate the 149th anniversary of the Kentucky Derby, we look forward to continuing to grow the sport for years to come, and we believe this partnership will help bring our sport to a whole new audience,” said Kathy LaMarche Churchill Downs Racecourse.
Fans can visit the official Photo Finish™ LIVE website: www.photofinish.live Learn more about the technology and stay up to date with the latest news and developments.
For media inquiries, please contact:
Ryan Yusufi
Director of Content, Third Time Games
ryan.yousefi@thirdtimegames.com
About Third Time Games
Third Time is a start-up game development studio and a pioneer in virtual horse racing.Starting 2021, Third Time has started development on two of its most anticipated projects passwordBlockchain-based projects, Photo Finish™ LIVE and The MVP Society. The team and company are considered to be one of the blue chip companies that are truly growing on the Solana ecosystem and the blockchain as a whole. All 3 founders have worked in the gaming industry for 15+ years and held senior leadership positions at Electronic Arts, Zynga, Row Sham Bow, Glu Mobile, and FanDuel. The studio’s first mobile game, Photo Finish™ Horse Racing, was released in 2015 and is one of the most popular horse racing mobile games in history, with over 13 million downloads to date. The sequel “Horse Racing Manager” released in May 2018 has topped the App Store list many times around the world.lie in Orlando, FLThird Time focuses on providing innovative, addictive, highly polished and fun games to players all over the world.
About Photo Finish™ LIVE
roll out worldwide April 24, 2023, Photo Finish™ LIVE is the most realistic virtual horse racing simulation ever, offering players an authentic and fun ecosystem where they can race against other real life horse owners, build and breed their championship stables, and put real money Rewards to take home while doing it. Photo Finish™ LIVE offers a genetics-based breeding system that utilizes NFT-based horse genetics to create generations of unique offspring with 100% lifelike accurate coat color genetics and in-depth attributes such as temper, speed , endurance, target distance, and preferred track conditions. The platform employs the world’s most advanced simulated genetic breeding algorithms, ensuring that each horse is a unique asset, with its own set of traits and genetics.
About the Kentucky Derby
The $3 million Kentucky Derby is held on the first Saturday in May at Louisville’s historic Churchill Downs, Kentucky. The legendary Three Year Olds 1.5 Mile, which opened in 1875, is the longest running major sporting event in North America and the first leg of the Triple Crown Series. Also known as the “Run of the Roses” and “the most exciting two minutes in sports,” the Kentucky Derby is the most attended horse race in the United States.The 149th Kentucky Derby will be May 6, 2023. For more information, please visit www.KentuckyDerby.com.
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SourceThird Time Entertainment, Inc.
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