In a world where effective communication is key to success, Rakhi Kumaran is making a remarkable difference. As the founder of Book It! English Speaking Classes, her journey from an international service industry professional to an inspiring entrepreneur is a testament to resilience, vision, and the power of learning.
A Lifelong Love for Language and Teaching
Rakhi Kumaran’s fascination with the English language began during her days as a Humanities student at Wilson College in 2004. Her dream of shaping lives through teaching and communication took root early. After nearly two decades of experience in the international service industry, Rakhi transitioned to her true calling—training and mentoring.
She ventured into the training field in 2012, but her passion for teaching English came to fruition in 2013 with the launch of Book It! English Speaking Classes in Navi Mumbai. Although her first entrepreneurial experience taught her valuable lessons, Rakhi temporarily paused her business to focus on motherhood. Her comeback in 2024 marks a new chapter in her journey, backed by wisdom, experience, and determination.
The Revival of a Vision
On July 7, 2024, Rakhi revived Book It! English Speaking Classes, building on the insights gained from her previous venture. The past 4.5 months have been promising, with 46 students enrolled and significant progress achieved. Rakhi’s hands-on approach encompasses everything from program design to marketing and student counseling.
Her classroom may lack the bells and whistles of typical coaching centers, but the results speak for themselves. Rakhi’s commitment to substance over appearance reflects her belief in the transformative power of genuine education.
Inspiration and Unique Offerings
Rakhi was driven to create Book It! by the gaps she observed in the market. Many English-speaking classes offer superficial solutions, relying on easy assessments to create a false sense of achievement. Determined to offer a genuine alternative, Rakhi’s teaching methods focus on long-term results rather than quick fixes.
Book It! offers activity-based courses tailored to different age groups and skill levels. From foundational skills for young learners to advanced public speaking and etiquette training for professionals, the programs stand out for their emphasis on practical application and comprehensive development.
Overcoming Challenges and Building Trust
Like any entrepreneur, Rakhi faced challenges. Early on, monthly payment options led to delays, prompting her to revise her policies. Another hurdle was convincing parents to see beyond traditional tuition models and appreciate the unique value of her programs. Rakhi’s perseverance and the visible progress of her students have helped build trust and a growing network of referrals.
Moments of Pride and Breakthroughs
Rakhi’s proudest moment came when she received her first student review. The beautifully articulated feedback with minimal errors highlighted the effectiveness of her teaching and reaffirmed her mission. Testimonials from parents, students, and professionals further validate her work, proving that quality education leaves an enduring impact.
Vision for the Future
Looking ahead, Rakhi envisions transforming Book It! into a recognized brand synonymous with quality language training. Her goal is to attract partners eager to align with her philosophy and expand her reach through franchise opportunities. Over the next five years, she aims to redefine how English-speaking classes are perceived in India, fostering confidence and communication skills across generations.
Lessons for Aspiring Entrepreneurs
Rakhi’s advice for budding entrepreneurs is rooted in her experiences:
- Research thoroughly before launching.
- Set aside funds for at least a year’s recurring costs.
- Meet deadlines, have a backup plan, and keep learning.
She also emphasizes the importance of digital promotion, a strategy she plans to explore further to amplify her impact.
Transforming Lives, One Word at a Time
Rakhi Kumaran’s journey is a powerful reminder that true success lies in empowering others. Through Book It! English Speaking Classes, she is not only helping students achieve linguistic fluency but also instilling confidence, nurturing curiosity, and reviving the habit of reading.
For more about Rakhi’s journey or to connect with Book It!, visit her LinkedIn profile or explore the Book It! website. Her story is an inspiring blueprint for anyone striving to turn their passion into purpose.