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Friday, June 9, 2023

Over 24,000 attend record-breaking Naja University Fair

Najah University Fair is once again one of the largest higher education fairs in the MENA region, with an impressive 24,000 visitors in Abu Dhabi and Dubai in 2022.

Supported by the UAE Ministry of Education, Najah’s overwhelming success as a platform to help students prepare for their higher education journey has prompted the announcement of this year’s events, to be held in Dubai from 8-10 October 2023 and from 29-29 October 2023 31st in Abu Dhabi.

Over the past 16 years, Najah has become the authoritative destination for students with vital resources and insights on admissions, scholarship opportunities, study abroad possibilities, alumni experiences, and more.

importance of the event

This is evidenced by the extraordinary crowds at the Naja University Fair 2022, with attendance increases of 197% and 176% in Dubai and Abu Dhabi respectively. School visits have also skyrocketed by 2022, up 470% for Najah Dubai and 607% for Najah Abu Dhabi – a clear indication of the importance of the event in the UAE’s education sector.

An overwhelming 97% of more than 150 exhibitors from 20 countries said they were satisfied with visitor numbers and 92% said Najah was important to their business. Not surprisingly, the vast majority (89% from Najah Abu Dhabi and 85% from Najah Dubai) are likely to return to the 2023 edition, establishing Expo as the MENA region’s must-attend higher education event.

Najah’s line-up of 2022 exhibitors includes universities from UAE, UK, Canada, USA, Germany, Spain, France, Hungary, Cyprus, Japan, Singapore, Malaysia and more. Success Hub also hosted a series of lectures designed to explore the higher education experience in more detail, with more than 60 workshops between the two events.

decision making

Students and parents attending Najah Abu Dhabi and Najah Dubai shared how the Expo exceeded their expectations in supporting their decision-making process in choosing the right university for higher education.

“I had a really good time at Najah Abu Dhabi as I was able to learn about many universities around the world. I asked questions and received answers to all my questions. It helped me to have a better understanding of university life, requirements and fees/scholarships A deeper understanding. I do recommend everyone to visit sometime during high school because it will really benefit your future,” said Mohammad Imam, a student at Al Nahda National School for Boys who is taking part in Najah Abu Dhabi 2022.

“Najah has done a great job of bringing together many universities from different countries on a common platform. It helps to share a lot of useful information in one place,” said Tuhindra Verma, a parent who visited Najah Dubai 2022.


“I highly recommend this event as a guide for parents, teachers, counselors and students. As a teacher and parent it has helped me find a relevant college for my child. I was able to discuss with my Year 12 students They can choose what major to study in universities in the UAE or abroad,” said Ayaz Naima, a teacher at the UAE National School who participated in Najah Abu Dhabi 2022.

On the other hand, exhibitors agree that Najah has become an important part of their marketing strategy, allowing them to engage with students on a more personal level.

“Najah has been an exciting and rewarding event for our college. We have had a great opportunity to meet most of the schools and it has been fantastic. Here we have an easier time connecting with the schools and their seniors Students communicate and build further relationships, while also strengthening our brand awareness. Looking forward to more of Najah’s work next year!” said exhibitor Laila Idris from Zayed University.

many clues

Eva Lample Marcos, an exhibitor from SEPEI, Spain, was full of praise for the Najah exhibition. “It was a fantastic fair, very well organized. The staff were always ready to help. Najah definitely exceeded our expectations as we had a lot of head start,” she said.

Rodaina Rizk of Egypt’s 51 Campus said Najah’s staff had a huge impact on why they wanted to take part again. “The staff are great,” she said. “They were friendly, helpful and ready to help with any assistance you might need. We were also impressed by the number and quality of attendees.” — trade arab news agency

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