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The countdown to the 23rd International Indian Academy of Film Awards (IIFA) has begun. Bollywood is gearing up for the biggest festival in the entire industry, with no less than 20 of the industry’s A-listers at IIFA, as India’s biggest festival of film, music, dance and fashion arrives. They will once again land on the entertaining and action-packed Yas Island, Abu Dhabi, from 25-27 May for the long-awaited Sobha IIFA 2023, organized by Miral in partnership with the Abu Dhabi Department of Culture and Tourism Weekend and Nexa Awards (DCT Abu Dhabi. NEXA is the title sponsor for the seventh consecutive year and this year we are the title sponsor of IIFA Weekend for the first time alongside Sobha Realty.
Vicky Kaushal and Abhishek Bachchan entertain guests with impeccable hosting skills
The big stage for the awards ceremony was once again the world-class Etihad Arena, the largest state-of-the-art indoor entertainment venue in the Middle East, located on the picturesque Yas Bay waterfront. Vicky Kaushal and Abhishek Bachchan Both will be the hosts of IIFA 2023, promising an evening of entertainment and excitement.
Gangster Live
The ceremony will be interspersed with live performances by a superstar cast, led by Bollywood favorite Bhaijaan Salman Khan.his Kick Collaborator Jacqueline Fernandez will accompany him, along with Varun Dhawan and Kriti Sanon’s horror-comedy, vidia, let’s laugh and scream in the same way. Nora Fatehi, Rakul Preet Singh and Ayushmann Khurana will also light up the stage with some very special performances.
IIFA Rocks: An Unforgettable Night of Music
IIFA Rocks will be hosted by Farah Khan and fellow National Award-winning actor Rajkummar Rao, bringing together the best camaraderie in the film industry. IIFA Rocks will also witness some of the biggest musical performances from highly regarded music director and singer Amit Trivedi as well as several pop stars Badshah, Sunidhi Chauhan, Nucleya, Mika, Sukhbir Singh, Raftaar, Shreya Ghoshal, Anusha Mani and Goldie Soh you.
The most anticipated special of this year’s Sobha IIFA Rocks is the premiere of an exclusive showcase by renowned celebrity designer Manish Malhotra.
Mr. Shashank Srivastava, Senior Executive Marketing & Sales, Maruti Suzuki India said, “NEXA has always been at the forefront of innovating and curating impeccable experiences that not only impress but also inspire. In the fields of music and travel, NEXA has successfully created and inspired several unique experiences for its customers.It is for this reason that NEXA has partnered with IIFA, a platform that recognizes the top creative talent in the Indian film industry and honors The best in the art of cinema. The association is now in its 7th year, and both NEXA and IIFA are challenging the status quo to create unique and inspiring experiences. We are a perfect fit with IIFA because we share a common passion for creating global experiences vision, which creates a premium image for both brands. We look forward to IIFA 2023, which will be held on Yas Island, Abu Dhabi, to inspire our new-age consumers who seek global experiences in their daily lives”
Elite Guest List
As always, the IIFA guest list featured the names of superstars. This year, Hrithik Roshan, Anil Kapoor and Alia Bhatt have confirmed their participation, and legendary actor and filmmaker Kamal Ha Kamal Haasan and Riteish & Genelia D’Souza will also be in attendance.
Ayushmann’s siblings and silver jubilee Star Aparshakti Khurana and Vicky’s actor brother Sunny Kaushal are among the expected celebrity guests, along with Mouni Roy, Fardeen Khan, Esha Gupta, Mrunal Thakur, Dia Mirza, Rashii Khanna, Boman Irani and Sheeba Chaddha to name a few.
The glamorous Bollywood wives will be represented by Neelam Kothari, Bhavna Pandey, Maheep Kapoor and Seema Sajdeh.
Ravi Menon, Co-Chairman, Sobha Realty, said, “We are delighted to be the title sponsor of the 23rd IIFA Weekend. The event will witness a who’s who of the Indian film industry and the glitz and glamor that make Indian cinema so popular. With our The country itself has a rich culture of performing arts, and we are honored to recognize and celebrate the long-standing fascination of Indian cinema and its illustrious contributors. Indian cinema is watched all over the world, and we are delighted to welcome our country’s many actors, artists and talents to further Indian cinema reaches a global audience. The IIFA Awards recognize the highest quality and artistic expression in the Indian film industry, just as we at Sobha Properties recognize the value of quality, art and design in our productions.”
Producer Ramesh Taurani and fellow film moguls Boney Kapoor, Bhushan Kumar, Jayantilal Gada, Anees Bazmee and R Madhavan, who have established themselves as actors, directors, producers and writers, will also compete in IIFA’s “Competition” .
One of the highlights of the Sobha IIFA weekend for film buffs, aspiring filmmakers and film buffs is the master class “Kabir Khan Director’s Cut”.
The 23rd Nexa IIFA Awards and Sobha IIFA Weekend returns to Yas Island, Abu Dhabi on 26-27 May 2023. IIFA is the world’s largest Indian film and media event, aiming to bring together the best of music and entertainment under one roof.
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Updated: May 16, 2023 18:54:07 IST
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